Featured Blogs

Featured Blogs

Another year has come and gone faster than I could have imagined. Many times, I think about my mother, who is in her 90s, talking about how “time flies by so fast” that she couldn’t imagine how it could ever get any faster the next year – but that it always does. What does that mean for us? Simply… ...
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I’m very fortunate that my career with the Coin Laundry Association has enabled me to travel internationally to the trade shows that serve our industry worldwide. Each of these opportunities yield great returns, as I learn more about the business and build relationships with our industry peers globally. ...
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For the grand opening of its Canadian flagship location, Lululemon – the popular yoga-inspired athletic apparel company – offered free merchandise to the first 30 people to run naked through its new retail outlet. As you can imagine, the media was all over this promotion, and the buzz that was created ...
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More meetings in more places for more people. This is the goal of the reinvented affiliate program and the new meeting concept that the Coin Laundry Association is excited to launch. In the May 2018 issue of PlanetLaundry , CLA President and CEO Brian Wallace wrote the article, “A New Look for ...
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To say the least, business partnerships of any kind are always going to be challenging. In fact, the majority of partnerships I’ve ever seen have failed, rather than succeeded. What’s the problem? I believe the issue is that a business partnership is much like a marriage. Business partners have many ...
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When my husband and I bought our first laundromat in June of 2016, I had been employed by Corporate America for more than 30 years. However, I was laid off just 21 days after that laundromat purchase. I had begun my professional career in 1983 as a designer for Bell Helicopter, based in Fort Worth, ...
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Of all the factors impacting the success of a laundromat, site selection is right up there with having sufficient capital to launch and operate a new business. Both affect a business’ chances of succeeding to a larger degree than almost any other factors. With that said, the key is to define what type ...
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We live in the age of Twitter. It’s the era of the soundbite. Keep it short, pithy and under 140 characters – or risk being ignored. Fair enough. I’m up for the challenge. In fact, I’ve found that short, punchy quotations often spark my thinking, provide motivation and focus, or simply remind me of ...
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You live and breathe your vended laundry business – making the very best use of your limited time, and building a solid set of processes you can rely on to keep the cash flowing. Of course, getting those systems and processes right isn’t a one-shot deal – it’s something you should be constantly revisiting. ...
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Five Keys to Measuring Your B2B Marketing Strategy Our world is run by numbers. We don’t always see them though. In fact, we rarely ever see them, but they’re there. They run our business. Power our homes. Our professional lives are inundated with finding a way to make the numbers green and the ...
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Here Are the Keys to Establishing and Growing Your Laundry Business’ Brand Identity What is a brand and why is it critical to the success of a business? What factors must be considered when establishing a brand and brand identity? How is your brand communicated? Finally, how do you expand a brand ...
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When someone mentions “Silicon Valley,” your mind probably envisions high-tech behemoths such as Google, Facebook and Apple, or leading edge startups like the ones lampooned on HBO’s critically acclaimed comedy of the same name. However, there also are tens of thousands of small businesses all across ...
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“Necessity is the mother of taking chances.” – Mark Twain A recent visit to a laundromat in the Lower Price Hill enclave in Cincinnati got me thinking about our business and the nature of necessity. The aforementioned laundry is Washing Well community laundromat, a social venture established by ...
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Happy New Year, and welcome to 2018! I consider it an honor and a privilege to be serving as the Chairman of the Board for the Coin Laundry Association this year. Last year was historic for the CLA, as last year’s chairman, Jim Whitmore, oversaw the introduction of new ideas from strategic consultancy ...
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If you’re reading this, you are – simply by virtue of doing so – among the cream of the crop. You are someone who is willing to dig deep to find every little nugget that can further reinforce your commitment to your chosen place in our industry. More importantly, it illuminates that you are someone ...
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As any store owner will tell you, one of the toughest parts of running a vended laundry business is hiring – and then hanging onto – quality attendants. However, one of the ways some laundromat operators are overcoming this hurdle is by providing performance incentives in the form of bonuses for their ...
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“Social responsibility.” For some, the term may evoke a roll of the eyes, conjuring up images of a slightly hollow nod in the direction of feel-good displays by businesses eager to be seen in a good light. The practice is sometimes cynically viewed as either a heavy-handed public relations move or the ...
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Wi-Fi? Why Not?

As soon as the technology became available, we began offering Wi-Fi access in all of our laundry locations. And, as pricing within the marketplace has become more attractive, we have proportionally increased the speed of our Wi-Fi to accommodate the greatly increased number of wireless devices in our ...
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Everything changes… always . No trend or tactic will be around forever. Yes, it may adapt, but you can’t count on stagnancy. You must embrace innovation. Successful small-business owners in all industries typically are the first (or second) to purchase the latest technology or try out new marketing ...
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Your lease can make or break your business, and that is especially true in the case of a laundromat. This is because, in most cases, a laundry business will last only as long as its lease. Leases are complicated, legalese-laden documents – typically at least 10 or more pages in length. In some cases, ...
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