WASH Multifamily Laundry SystemsWASH CEO – headquartered in El Segundo, Calif. – has appointed Jim Gimeson as the company’s new chief executive officer. Gimeson will focus on strengthening the WASH brand as well as driving consumer and industry engagement, while guiding the long-term strategic expansion of the business.

“We are excited to welcome Jim to WASH,” said Jim Bolch, chairman of the WASH Board of Directors. “Jim’s wealth of knowledge, experience and leadership will be a great asset to WASH as we continue to drive forward with our strategic growth initiatives.”

Accustomed to working in high-growth transformational environments like WASH, Gimeson has been successful in repositioning businesses, leading them through strategic initiatives, expanding service lines, and driving growth through mergers and acquisitions, according to the company.

Gimeson brings to his new role a depth of knowledge in both consumer and business-to-business service industries with experience in finance, business development, global strategy, technology solutions, manufacturing and operations. Prior to joining WASH, Gimeson served as chief operating officer for Sears Home Services – the nation’s largest appliance repair, HVAC and home improvement service provider. Prior to Sears, Gimeson was the COO at TruGreen. In this role, his leadership contributed to the company’s financial growth through improved performance and new products and services.

In addition, Gimeson spent 18 years in executive roles within the retail and direct selling industries with Smith & Hawken and the Longaberger Company. He holds a bachelor’s degree from Muskingum University and an MBA from Ohio State University.

“I truly appreciate the opportunity to serve as WASH’s CEO,” Gimeson said. “I look forward to leading WASH during this monumental time of growth and innovation. While positioning the company for expansion, among my top priorities will be broadening our commercial and consumer offerings through business development, enhancing digital capabilities and continuing to introduce tech-forward solutions to elevate the overall customer experience.”

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