{"id":7061,"date":"2019-07-18T11:27:09","date_gmt":"2019-07-18T16:27:09","guid":{"rendered":"https:\/\/planetlaundry.com\/?p=7061"},"modified":"2019-07-18T11:27:09","modified_gmt":"2019-07-18T16:27:09","slug":"laundrylux-acquires-direct-machinery-corp","status":"publish","type":"post","link":"https:\/\/planetlaundry.com\/laundrylux-acquires-direct-machinery-corp\/","title":{"rendered":"Laundrylux Acquires Direct Machinery Corp."},"content":{"rendered":"<p><a href=\"https:\/\/laundrylux.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">Laundrylux<\/a> recently acquired <a href=\"http:\/\/www.directmachinery.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">Direct Machinery Corp.<\/a>, based in Hicksville, N.Y., and led by CEO Ron Hirsch.<\/p>\n<p>\u201cDirect Machinery has represented Milnor and Chicago Dryer commercial laundry machinery with distinction for many years, serving diverse institutional customers with automated systems processing up to 15,000 pounds of laundry per hour and more,\u201d said Laundrylux CEO John Sabino. \u201cWith capital and technology resources from Laundrylux, Direct Machinery will accelerate its business development, adding sales and management talent under Ron\u2019s leadership.\u201d<\/p>\n<p>\u201cI\u2019ve known Neal Milch\u2019s family and Laundrylux for decades,\u201d Hirsch explained. \u201cWe are all committed to long-term sustainable growth and share confidence in the industry\u2019s future. Direct Machinery\u2019s broad customer base of commercial laundries and large hospitality and health care on-premises laundries will be the foundation of our expansion. And our partnership with Laundrylux provides continuity assurance to our customers.\u201d<\/p>\n<p>\u201cI\u2019m delighted, as the third generation of my family in the laundry business, that we will be working with Blayne Hirsch \u2013 also third generation \u2013 in growing Direct Machinery,\u201d noted Laundrylux President Cody Milch. \u201cOur industry needs young talent that\u2019s excited about the future, so partnering with both Blayne and Ron is very exciting.\u201d<\/p>\n<p>\u201cWith the acquisition of Direct Machinery, Laundrylux boldly expands the scope of its consolidation of professional laundry distribution to encompass world-renowned manufacturers,\u201d commented Neal Milch, executive chairman of Laundrylux. \u201cWe now serve all customers, from industrial and commercial laundries to large and middle market OPL, vended laundry, and route laundry. Laundrylux\u2019s financial strength, strategic manufacturer relationships, broad product portfolio, digital marketing, technology platforms, financing, and equity participation for distribution partners, is unique in the industry.\u201d<\/p>\n<p>Laundrylux is the largest independent integrated distributor of professional laundry equipment in the world, operating throughout North America.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Laundrylux recently acquired Direct Machinery Corp., based in Hicksville, N.Y., and led by CEO Ron Hirsch. \u201cDirect Machinery has represented Milnor and Chicago Dryer commercial laundry machinery with distinction for many years, serving diverse institutional customers with automated systems processing up to 15,000 pounds of laundry per hour and more,\u201d said Laundrylux CEO John Sabino. [&hellip;]<\/p>\n","protected":false},"author":1230,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","content-type":"","footnotes":""},"categories":[56],"tags":[],"class_list":["post-7061","post","type-post","status-publish","format-standard","hentry","category-industry-news"],"_links":{"self":[{"href":"https:\/\/planetlaundry.com\/wp-json\/wp\/v2\/posts\/7061"}],"collection":[{"href":"https:\/\/planetlaundry.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/planetlaundry.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/planetlaundry.com\/wp-json\/wp\/v2\/users\/1230"}],"replies":[{"embeddable":true,"href":"https:\/\/planetlaundry.com\/wp-json\/wp\/v2\/comments?post=7061"}],"version-history":[{"count":1,"href":"https:\/\/planetlaundry.com\/wp-json\/wp\/v2\/posts\/7061\/revisions"}],"predecessor-version":[{"id":7062,"href":"https:\/\/planetlaundry.com\/wp-json\/wp\/v2\/posts\/7061\/revisions\/7062"}],"wp:attachment":[{"href":"https:\/\/planetlaundry.com\/wp-json\/wp\/v2\/media?parent=7061"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/planetlaundry.com\/wp-json\/wp\/v2\/categories?post=7061"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/planetlaundry.com\/wp-json\/wp\/v2\/tags?post=7061"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}