System Enhancement Designed to Better Service Customers, Distributors Across North America

Laundrylux recently completed a major upgrade to its communications systems to support customer care and business growth in North America. The new system is designed to enhance the customer experience with advanced technology and cutting-edge software capabilities.

The company has partnered with telecommunications provider LightPath to provide dedicated fiber optic voice and data circuits to a new ShoreTel voice system, which is integrated with Laundrylux’s Epicor ERP software. ShoreTel is a leading provider of cloud, onsite and hybrid business telephony and unified communications solutions.

The result is seamless data integration, faster responsiveness, higher data security and greatly enhanced functionality for Laundrylux sales, customer care and management teams. ShoreTel vendor BrightStack designed the system with Laundrylux’s IT team, headed by Phillip Beissner.

“This is the latest significant investment by Laundrylux management to support our business,” Beissner said. “And, once again, we have chosen state-of-the-art technology.”

“This investment will benefit our customers and distributors across North America,” explained Jessica Orenstein, customer care director at Laundrylux. “We are now better able to manage call flows, call center queues, external assignments and much more with seamless integration to cell phones, iPads and our corporate Epicor software, which runs the day-to-day business. Our customers will gradually notice the increased responsiveness and accuracy as we bring many features online.”

“We believe an advanced unified communications platform is one of the most critical aspects to providing best-in-class service,” Beissner added. “We know the new ShoreTel system will have a positive impact in terms of call clarity, faster response times and a better overall customer experience.”
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