Master Your Message

Master Your Message

Proven Principles to Help You Craft More Impactful Advertising Advertising has one purpose and one purpose only – to affect someone’s behavior. You want consumers to try something different. More specifically, you want them to switch from their current laundromat to...

HappyNest Launches Detroit Location

Laundry pickup-and-delivery service HappyNest recently expanded into the Detroit market. “We are starting to build our brand in middle America, and Detroit is at the heart of it all,” said HappyNest founder John MacKrell. “Aaron McLean is a great business owner, very...
Traditional vs. Digital

Traditional vs. Digital

What Marketing Methods are Right for Your Laundromat in 2020 and Beyond? Digital marketing is the future, right? As someone on the frontlines of digital marketing for the laundry industry, I certainly believe that to be true – but that doesn’t mean you should change...

Industry Veteran Jim Rogers Retires

Long-time industry veteran Jim Rogers has announced his retirement. Rogers retires after 20 years as vice president of sales for Statewide Laundry Equipment – with locations in Miami, Orlando, Tampa, Jacksonville and Georgia – and after helping the company build up...

HappyNest Opens St. Louis Location

Laundry pickup-and-delivery service HappyNest recently announced its expansion into the St. Louis market. “We have been interested in expansion into middle America since we launched HappyNest, and we feel Graylin Slater and his team will be a great partner for us...
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