Alliance Laundry Systems has added Rick Case to its sales team.
“Rick has a tremendous amount of industry experience and will make an immediate impact for our Alliance Laundry Systems Distribution team,” said Mike Hand, vice president, North America Commercial Central and East Regions for Alliance Laundry Systems.
As a regional sales manager, Case will serve laundromat and on-premises laundry customers throughout the East and Midwest regions.
Case brings nearly 20 years of laundry industry experience, including helping new investors launch laundromat businesses, while also assisting current owners in expanding their operations through both independent and franchise opportunities.
