Alliance_Color_CMYKAlliance Laundry Systems has announced the reorganization of its sales team in North America.

To streamline operations and better serve customers, the team has been divided into three regions – Northeast, Central, and West Coast, which will include Latin America. The regions will be headed by general managers, Eric Meyers (Northeast), Ross Van Horne (Central), and Eduardo Fernandes (West Coast).

In addition, the company has promoted Susan Peppler to the position of director of commercial key accounts.

“It is my hope that, through this alignment, we will strengthen our relationships with customers and further drive their successes,” said Craig Dakauskas, senior vice president of Americas for Alliance Laundry Systems.

As part of the reorganization, it was announced late last year that Mike Hand will directly oversee the sales team and was promoted to vice president of Americas Commercial.

To further build its team and enhance relationships with customers, Alliance also is creating three sales development manager positions that will report to the general managers and lead the company’s teams of regional sales managers. They will grow and maintain sales of commercial laundry products within their assigned regions and partner with the RSMs to bolster business relationships. The sales development managers are Anthony Vis (Central), Corbin Vail (Multi-Housing), and Jeff Harvey (Northeast).

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