Building Strong Connections

Building Strong Connections

More meetings in more places for more people. This is the goal of the reinvented affiliate program and the new meeting concept that the Coin Laundry Association is excited to launch. In the May 2018 issue of PlanetLaundry, CLA President and CEO Brian Wallace wrote the...

Partners in Laundry

To say the least, business partnerships of any kind are always going to be challenging. In fact, the majority of partnerships I’ve ever seen have failed, rather than succeeded. What’s the problem? I believe the issue is that a business partnership is much...

A New Beginning

When my husband and I bought our first laundromat in June of 2016, I had been employed by Corporate America for more than 30 years. However, I was laid off just 21 days after that laundromat purchase.I had begun my professional career in 1983 as a designer for Bell...

Define Your Business

Of all the factors impacting the success of a laundromat, site selection is right up there with having sufficient capital to launch and operate a new business. Both affect a business’ chances of succeeding to a larger degree than almost any other factors.With...

The Art of Building a Brand

Here Are the Keys to Establishing and Growing Your Laundry Business’ Brand IdentityWhat is a brand and why is it critical to the success of a business? What factors must be considered when establishing a brand and brand identity? How is your brand communicated?...

By the Numbers

Five Keys to Measuring Your B2B Marketing StrategyOur world is run by numbers.We don’t always see them though. In fact, we rarely ever see them, but they’re there.They run our business. Power our homes.Our professional lives are inundated with finding a...