CLA Year-Round Opportunities
Amplify your reach and combine print and digital advertising to differentiate your brand and stand out from the same-old marketing tactics customers are used to seeing.
PlanetLaundry
PlanetLaundry, the flagship publication of the Coin Laundry Association (CLA), was founded in 1990 and is the industry’s leading source of news, trends, ideas and inspiration. PlanetLaundry is instrumental in helping CLA achieve its mission of fostering the overall success of the self-service laundry industry.
Operated by the industry’s only trade association, PlanetLaundry offers a variety of advertising options to get your business in front of your target customers. And because it’s from the publisher of the #1 publication in the coin laundry industry, you can be confident that more of your audience will see your message in PlanetLaundry Magazine and on PlanetLaundry.com than any other venue in the coin laundry industry.
Reaching more than 11,000+ digital (9,000+ of those in print) subscribers nationwide, PlanetLaundry Magazine makes it easy to reach your audience through classified and national advertising. Plus, digital advertising on PlanetLaundry.com helps you stay top-of-mind with both self-service laundry owners and potential investors.
With exclusive content provided by CLA, PlanetLaundry editors and an array of contributors, PlanetLaundry and PlanetLaundry.com offer everything there is to know about how to maximize an investment in the coin laundry industry. Featured topics include increasing revenues, reducing expenses, streamlining operations and marketing best practices. In addition, subscribers are able to comment on articles and connect with each other through the CLA Facebook Page, making it a very interactive experience.
New Laundromat Entrepreneur: A Start Up Guide
The New Laundromat Entrepreneur is the definitive handbook for potential investors interested in purchasing or building a laundromat. Advertisers receive a full-page ad in the digital guide that is automatically emailed to webinar attendees and sent to 1,500+ new investors throughout the year.
DIGITAL
PlanetLaundry Magazine Digital Edition Sponsor
PlanetLaundry Magazine’s digital edition reaches 11,000+ subscribers
Website Banner Ads
Banner ad on planetlaundry.com and coinlaundry.org
Reach a large audience of industry decision-makers and future coin laundry leaders with an ad on both websites.
Ad Retargeting
Retargeting uses cookies to track visitors of PlanetLaundry and Coin Laundry websites, then reach those visitors with ads on other websites. You ads will appear on multiple major websites and mobile apps, following the PlanetLaundry and Coin Laundry audience wherever they go.
Sponsor Spotlight in PlanetLaundry eNewsletter
PlanetLaundry Weekly Ad
Your ad and URL appear in the body of the PlanetLaundry’s weekly email to 13,000+ subscribers.
Lead Generation
The PlanetLaundry team will build a custom landing page with a lead capture form to promote your premium content to CLA and PlanetLaundry website visitors. The visitor enters their information in exchange for your content. Leads are sent automatically to you.
Custom HTML Eblast
The Coin Laundry Association will send a dedicated email to our 13,000+ subscribers list using you HTML and subject line. For an additional fee, chose to segment your eblast by job function or state.
CLA Insights: Shared Research
Reach hundreds of leads while gathering customer data by co-sponsoring a CLA Insights study. You choose the topic that aligns with your company goals and we will survey your targeted audience. Surveys are created and conducted by the Coin Laundry Association, so the results are credible and authoritative. This project is customizable: CLA and the advertiser will decide what data to collect and how to distribute result to the specified audience.
Podcast Sponsor
The Coin Laundry Association produces monthly podcasts for its 13,000+ subscribers. Bonus edition podcast sponsorship also available.
Distributor Show Marketing
CLA distributors host events throughout the year for laundromat professionals. Advertisers can purchase a combination of marketing opportunities.
Don’t miss your opportunity to advertise with CLA! For a copy of our media kit or more information, please email Nika Thomas, Director of Advertising & Sponsorship Sales.