Curtis Berger
Earlybird Laundromat
Teaneck, N.J.
Before Getting into the Laundry Business…
Curtis earned a CPA from Villanova University and worked in mortgage-backed securities in New York City until he decided to move to New Jersey and open a laundromat.
Store Opening
October 4, 2011
Business Hours
The store is open 24 hours a day, seven days per week.
Staff
Earlybird employs three full-time staffers and five part-time attendants.
Total Square Footage
4,400 square feet
Parking Availability
65 parking spaces
Lease or Own?
Curtis owns the building.
The Facility
Curtis bought a 30-year-old, 1,500-square-foot laundromat. He then purchased the adjacent building and remodeled the entire facility into one self-service laundry business. The process took nine months.
Utility Costs
Utility expenses represent 30 percent of the store’s gross sales.
Marketplace Demographics
Earlybird’s customer base consists mainly of families and renters in the low- to middle-income range.
Competition
There are 10 competing laundries within a one-mile radius of Earlybird Laundromat.
Payment Options
The store features a laundry card system, which accepts all credit and debit cards.
Washers and Dryers
16 Huebsch 20-pound frontloaders
10 Huebsch 30-pound frontloaders
12 Huebsch 40-pound frontloaders
8 Huebsch 60-pound frontloaders
2 Huebsch 80-pound frontloaders
23 Huebsch 30-pound stack dryers
8 Huebsch 45-pound stack dryers
Water Heating System
NATCO Fire Coil 85 water heating system
Card System
Card Concepts Inc. card system
Laundry Carts
30 R&B Wire Products laundry carts
Folding Tables
12 customized folding tables
Flooring
Ceramic tile flooring
Lighting
Florescent lighting
Beverage Vending
1 soda vending machine, $1.25
Snack Vending
1 snack vending machine, $1.00
Televisions
4 44-inch televisions; 1 60-inch television
Wash-Dry-Fold Service
99 cents per pound; 10-pound minimum
Additional Amenities
Free Wi-Fi
Distributor
Metropolitan Machinery, Richmond Hill, N.Y., (888) 996-3028
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