Tide Services, a subsidiary of Procter & Gamble, is expanding its Tide Laundromat footprint in Chicago with a new location in the city’s Lakeview neighborhood.

The fourth Tide Laundromat in Chicago, this location is part of an expansion led by U.S. Laundry LLC, which signed a 51-unit franchise deal late last year. The group is led by Executive Chairman Barry Dubin, alongside industry veterans Tony and Richie Kahan and Tim Daugherty.

“Opening a Tide Laundromat in Lakeview brings a smarter, faster way to do laundry right to the neighborhood,” Dubin said. “We wanted to create a space where people can knock out laundry in under an hour – or leave it to us – without the usual hassle.”

Additionally, a fifth Tide Laundromat location is scheduled to open in May in Chicago’s Little Village neighborhood – with more sites planned for later in 2025.

Through its Tide Cleaners and Tide Laundromat brands, Tide Services operates more than 200 sites nationwide.

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