Get on Your Customers Nerves

Originally posted – Aug 27, 2012 Originally developed by a group of psychologists at Harvard University in 1990, an exciting concept called “neuromarketing” is now creating a significant buzz within the business world as perhaps being the key to more...

Have a Good One!

Originally posted – Oct 30, 2013 “The price of anything is the amount of life you exchange for it.” Henry David Thoreau American Author, Poet and Philosopher I would estimate that there are – give or take – about 35,000 self-service...

Think Big

Originally posted – Nov 14, 2012 As we all know, big businesses have big marketing budgets on which they spend big dollars and, often times, achieve big results. So, here’s the big question: can a small business – like your coin laundry – use big-business...

Stay Tuned

Originally posted – Jan 03, 2013 In a recent column, I discussed a relatively new field called neuromarketing, which combines neuroscience and marketing strategies, and is creating off-the-charts excitement and credibility in several business sectors around the...

The Path to S-U-C-C-E-S-S

Originally posted – Aug 10, 2012 As coin laundry owners, sometimes we’re simply too close to our businesses to actually see what we are doing wrong or the mistakes we are repeatedly making. Because most people are creatures of habit, we can easily get into...

Create Something!

Originally posted – Jul 09, 2013 Think left and think right, And think low and think high, Oh, the thinks you can think up, If only you try.” – Dr. Seuss   Creativity has got to be the coolest of all the mental skills. After all, it’s...

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