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Originally posted - Oct 04, 2013 Knowing yourself is the beginning of all wisdom" – Aristotle In my view, the only thing perpetually common to your laundry business is you. Customers come and go, attendants come and go, landlords come and go… even machines eventually...

Tips and Tactics for Impactful, Cost-Effective Print and Television Promotional CampaignsI know more about your specific laundry than you may realize.That's only because – no matter what kind of laundry you operate and no matter who you are, where you're located or...

Originally posted - Aug 27, 2012 Originally developed by a group of psychologists at Harvard University in 1990, an exciting concept called "neuromarketing" is now creating a significant buzz within the business world as perhaps being the key to more thoroughly...

Originally posted - Oct 30, 2013 "The price of anything is the amount of life you exchange for it." Henry David Thoreau American Author, Poet and Philosopher I would estimate that there are - give or take - about 35,000 self-service laundries within the United States....

Originally posted - Nov 14, 2012 As we all know, big businesses have big marketing budgets on which they spend big dollars and, often times, achieve big results. So, here's the big question: can a small business – like your coin laundry – use big-business marketing...

Originally posted - Jun 05, 2013 The absolute best time to improve yourself – and your habits – is the present. Why wait? Here's a sobering thought: at this very moment, you're the youngest you'll ever be and the oldest you've ever been. So, like I said, why wait? How...

Originally posted - Jul 09, 2013 Think left and think right, And think low and think high, Oh, the thinks you can think up, If only you try." – Dr. Seuss   Creativity has got to be the coolest of all the mental skills. After all, it's responsible for every type...

Orignally posted - Sep 28, 2012 Every small business – including your self-service laundry – reflects the personal ethics, values and specific work habits of its owner. Your "business aura" is an exact mirror image of you, the owner. And the people who patronize your...

Originally posted - Nov 26, 2012 The paramount universal truism of business is that all customers are people. Therefore, it's logical to assume that, if we become proficient at understanding the psychology of the human organism, we should end up as improved marketers....

Originally posted - Apr 12, 2013 "If we listened to our intellect, we'd never go into business because we'd be too cynical. Well, that's nonsense. You've got to jump off cliffs all the time and build your wings on the way down." - Annie Dillard, American author and...

Originally posted - May 06, 2013 I've been in the laundry business for the last 28 years, both as a distributor and a coin laundry owner. And, along the way, I've kept lists of the things I've learned. Some people collect stamps or coins or baseball cards. However, I...