PlanetLaundry Podcast
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PlanetLaundry is the official publication of CLA and is trusted by thousands of laundry professionals to deliver the latest news and industry-specific topics.
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Headlines
More Lessons from the Gift Shop
Originally posted - Feb 19, 2013 Several months ago, I wrote a column entitled, "Philosophers in the Gift Shop." In that column, I mentioned how every Sunday I work in the emergency department of a large metropolitan Detroit hospital. And, within this hospital, there...
Blaze a Trail
Originally posted - Apr 14, 2014 Extremely successful individuals in any industry have always fascinated me because they're significantly different from the rest of the pack. They dramatically stand out. They're not part of the herd… they're the ranchers. They blaze...
The 5 Deadly Sins of Laundry Advertising
Originally posted - Jul 31, 2013 "Advertising says to people, here's what we've got. Here's what it will do for you. Here's how to get it." – Leo Burnett, Advertising Pioneer The late Leo Burnett was an advertising superstar. Burnett is the guy who created such famous...
Master the Changeup
Originally posted - Sep 12, 2013 "Time is a dressmaker specializing in alterations." – Faith Baldwin, U.S. author and novelist We are living in a time when the rate of change is like none other in history. Today, the slow path is reserved for those on a fast track to...
To ‘Coin’ a Phrase
Originally posted - Apr 25, 2014 The most popular and traditional way to keep up with information about one's specific business or profession is by simply reading information offered by knowledgeable individuals who also reside within, or are closely related to, that...
Go Public
Originally posted - Feb 27, 2013 "If I was down to my last dollar, I'd spend it on public relations." – Bill Gates If you asked 10 people to define public relations, you'd likely get 10 different answers. Within the broad scope of marketing, public relations is one of...
Listen… Really Listen!
Originally posted - Nov 08, 2013 "One advantage of talking to yourself is that you know at least somebody is listening." – Franklin P. Jones, American journalist Humans (and most other animals) are born with two ears and one mouth – which can be interpreted to mean...
What If?
Originally posted - Nov 25, 2014 "Write the bad things that happen to you in the sand; that way they can be easily erased from your memory." - Middle Eastern proverb I've noticed that very often when things "go wrong"based on one's past decisions - either from a...
Get Psyched Up!
Originally posted - Oct 04, 2013 Knowing yourself is the beginning of all wisdom" – Aristotle In my view, the only thing perpetually common to your laundry business is you. Customers come and go, attendants come and go, landlords come and go… even machines eventually...
How to Build a Better Marketing Program
Tips and Tactics for Impactful, Cost-Effective Print and Television Promotional CampaignsI know more about your specific laundry than you may realize.That's only because – no matter what kind of laundry you operate and no matter who you are, where you're located or...
Get on Your Customers Nerves
Originally posted - Aug 27, 2012 Originally developed by a group of psychologists at Harvard University in 1990, an exciting concept called "neuromarketing" is now creating a significant buzz within the business world as perhaps being the key to more thoroughly...
Have a Good One!
Originally posted - Oct 30, 2013 "The price of anything is the amount of life you exchange for it." Henry David Thoreau American Author, Poet and Philosopher I would estimate that there are - give or take - about 35,000 self-service laundries within the United States....
SPONSORED CONTENT
This Month's Issue
- Metrics That Matter: Profit, Performance, and Planning in Vended Laundry
- Women In Laundry: Haley Gould Finds Perfect Fit
- Company Close-Up: Company Founded to Help Small Businesses Shines
- New Member Spotlight: How Robotics Could Change Laundromat Industry
- And More…
THE LATEST ON LAUNDROMATS
Industry News
Spynr Creates New Technology Division, Nicoletta Joins the Company
Spynr, Inc. has announced the creation of Spynr Technologies, Inc., a new technology division of the company, developed by Spynr President Dennis Diaz and industry veteran JP Nicoletta. Spynr Technologies was created to complement the company's mission of helping...
Clean 2017: Industry Leaders to Appear at PlanetLaundry Booth
Next month in Las Vegas, while making your rounds of the exhibit floor at Clean 2017 and checking out the latest and greatest products the industry has to offer, be sure not to miss your opportunity to meet and chat with three of the laundry business’s leading...
Retail Design Expert to Speak at Clean 2017
The Coin Laundry Association has announced that Brian Dyches, a leading authority on interior design strategies for retail environments, will be speaking at this year's Clean Show in Las Vegas. Mr. Dyches' presentation - "Leading by Design: What Laundromats Can Learn...
Alliance to Discontinue Sales of IPSO Equipment in U.S., Canada
Alliance Laundry Systems has announced that it will discontinue sales and marketing of IPSO-branded laundry equipment in the United States and Canada, beginning in April 2018. The move will not impact sales of the brand outside of the United States and Canada. "This...
Dexter Salutes Laundry Pro of Florida with Top Honor
Dexter Laundry recently recognized Western State Design at the manufacturer’s annual conference and awards ceremony, which was held earlier this year in Rome, Italy. The California-based distributor received top honors for its prior-year sales performance. In all, the...
FROM YOUR FAVORITE INDUSTRY EXPERTS
Columns
The Laundry Doctor
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The Business Mind
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Wash With Wally
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Viewpoint
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Digital Marketing
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Strategic Corporate Allies Program
Our Strategic Corporate Allies support CLA’s mission through advocacy, education, and innovation to strengthen the industry, advance our members’ businesses, and prepare the next generation of laundry professionals for the future.
Interested in becoming a Strategic Corporate Ally of CLA? Contact President & CEO, Brian Wallace via email at [email protected] or call (630) 491-0499.