Pulling the ‘Trigger’

Seven Psychological Triggers Sure to Boost Your Customer Acquisition MarketingWould you like to know how to attract more customers by understanding what piques their interest in your laundry business?For several years, I have written that the key to successfully...

WDF 101: Back to Basics, Part 2

Consistently Folding and Professionally Packaging Your Customers’ Garments Are Keys to a Successful Wash-Dry-Fold Business[This is the second in a series on running a successful wash-dry-fold service. Part One appeared in the April issue.]Last time, I discussed...

Clean 2017: Exhibit Space Sold Out

For the first time in 20 years, exhibit space for the Clean Show is completely sold out. The biennial event, which is celebrating its 40-year anniversary this year, is scheduled for June 5-8 at the Las Vegas Convention Center.In addition, attendee registration also is...

Profit Symposium Attracts Record Numbers

Continental Girbau West and Elite Business Investments recently hosted the Conference of Champions Profit Symposium in Santa Fe Springs, Calif. The event, which focused on ways to improve vended laundry profits and attract new customers, drew record numbers. The...