by Stephen Bean | Aug 6, 2020 | Highlights, The Business Mind
How to Stay Wired to Successfully Deal with the COVID-19 Pandemic Can I be completely honest with you? I certainly don’t in any way mean to minimize the very real human toll that the COVID-19 pandemic has exacted. However, I’m finding this whole coronavirus mess to be...
by Stephen Bean | Jul 14, 2020 | The Business Mind, Highlights
How Our Psychological Makeup Impacts Our Financial Decisions I’ve consulted with a great many laundromat owners over the years. And nearly all of them have been preoccupied with their financial decisions – either those that had been made in the past or those that the...
by Stephen Bean | Jun 17, 2020 | Highlights, The Business Mind
The ‘Best of the Best’ from the Author’s Own Personal Business Library I’ve had the same office in the same building for the last 15 years – from which my brother, Fred, and I run our laundry machinery distributorship. As with most repetitive actions, when I arrive to...
by Stephen Bean | Feb 27, 2020 | Highlights, The Business Mind
Here’s How to Influence Customer Buying Behavior through the Principles of Neuroscience It’s a most unfortunate fact that literally billions of dollars are wasted on advertisements across all industries – including the vended laundry business – that simply fall short...
by Stephen Bean | Jan 22, 2020 | Highlights, The Business Mind
Proven Principles to Help You Craft More Impactful Advertising Advertising has one purpose and one purpose only – to affect someone’s behavior. You want consumers to try something different. More specifically, you want them to switch from their current laundromat to...
by Stephen Bean | Dec 26, 2019 | Highlights, The Business Mind
Grow Your Laundry Business by Eliminating Points of Friction Leonardo da Vinci was born in Tuscany, Italy, in 1452. Although he had no formal education, he dabbled in painting (Mona Lisa and The Last Supper, to name a few), sculpting, architecture, engineering,...