The 5 Deadly Sins of Laundry Advertising
Originally posted – Jul 31, 2013 “Advertising says to people, here’s what we’ve got. Here’s what it will do for you. Here’s how to get it.” – Leo Burnett, Advertising Pioneer The late Leo Burnett was an advertising superstar....Master the Changeup
Originally posted – Sep 12, 2013 “Time is a dressmaker specializing in alterations.” – Faith Baldwin, U.S. author and novelist We are living in a time when the rate of change is like none other in history. Today, the slow path is reserved for those...To ‘Coin’ a Phrase
Originally posted – Apr 25, 2014 The most popular and traditional way to keep up with information about one’s specific business or profession is by simply reading information offered by knowledgeable individuals who also reside within, or are closely...Go Public
Originally posted – Feb 27, 2013 “If I was down to my last dollar, I’d spend it on public relations.” – Bill Gates If you asked 10 people to define public relations, you’d likely get 10 different answers. Within the broad scope of...
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