by Stephen Bean | Oct 29, 2018 | The Business Mind
Being Less Than Honest in Your Advertising Will Damage Your Reputation and Cost You Customers “The most powerful element in advertising is the truth.” – Bill Bernbach, advertising pioneer The fundamental truism about promoting your self-service laundry is...
by Bob Nieman | Oct 29, 2018 | Viewpoint
I’m very fortunate that my career with the Coin Laundry Association has enabled me to travel internationally to the trade shows that serve our industry worldwide. Each of these opportunities yield great returns, as I learn more about the business and build...
by Bob Nieman | Oct 29, 2018 | Featured Articles, Feature 1, Feature 2, Feature 3
Steve Dietzen Green Bay Express Laundry Green Bay, Wis. Before Getting into the Laundry Business… Steve also owns and operates three pawn shops in Wisconsin. Store Opening February 7, 2018 Business Hours 6:00 a.m. to 10:00 p.m. Staff Four part-time attendants...
by Bob Nieman | Oct 23, 2018 | Industry News
The Coin Laundry Association has announced two new opportunities for its members to become involved – as speakers and sponsors – with the organization’s upcoming CLA Connect LIVE events in 2019. All members are invited to share their expertise and...
by Bob Nieman | Oct 18, 2018 | Industry News
Teeters Products will hold its annual open house on November 14 at the company’s headquarters in Fletcher, Ohio. This theme of this year’s event is “Taking Your Laundromat to the Next Level”- with a focus on next level product performance,...
by Bob Nieman | Oct 17, 2018 | Industry News
Laundry Concepts has named David Gradle the newest member of the company’s sales team. Prior to joining Laundry Concepts, Gradle spent 10 years working for an automatic door company, where he compiled bids utilizing architectural plans, met with prospects,...
by Bob Nieman | Oct 16, 2018 | Industry News
Continental Girbau Inc. has promoted Laurie Kilgore to director of customer experiences. In this newly created position, Kilgore spearheads the development and evaluation of strategic, tactical and operational customer engagement plans, programs and initiatives....
by Bob Nieman | Oct 11, 2018 | Industry News
Nearly 100 laundry owners and managers attended Laundry One’s inaugural open house and service school at the company’s headquarters in Canal Winchester, Ohio. The event featured a presentation by Coin Laundry Association COO Michael Sokolowski, who...
by Bob Nieman | Oct 10, 2018 | Industry News
EnviroStar Inc. has executed definitive purchase agreements to acquire substantially all of the assets and certain liabilities of Worldwide Laundry Inc., Miami, and Skyline Equipment Inc., Houston, using a combination of cash and EVI stock. Worldwide is a distributor...
by Stephen Bean | Sep 26, 2018 | The Business Mind
How to Strategically Locate Your Business Directly into the Minds of Potential Customers I would guess that more than a few small-business owners are not familiar with the marketing term “positioning.” It is a close relative (but not an identical twin) of traditional...