PlanetLaundry Podcast
America’s #1 Resource for Vended Laundry News & Info
PlanetLaundry is the official publication of CLA and is trusted by thousands of laundry professionals to deliver the latest news and industry-specific topics.
Is 2019 the Year You Finally Become a Laundry Owner?
If Operating Your Own Vended Laundry Business is Your New Year’s Resolution, Read This First On New Year’s Day, I know two things to be true. First, throngs of men and women from coast to coast will become members of their local fitness clubs or big-box gyms, which...
Up Close: An Interview with the Blue Kangaroo’s Neil Polifka
Business is Hopping: An Exclusive Chat with Neil Polifka, Vice President of Marketing and Store Development for The Blue Kangaroo Chain Whit Hughes established the Hughes Equipment Co. in 1958. He was one of the industry’s earliest coin laundry distributors. And, for...
Marketing Trends to Adopt in 2019
These Four Growing Technologies and Promotional Methods Deserve Your Attention The marketing industry is relentless, and it likes to think big. Every year, new technologies and marketing methods emerge that seek to make it easier for businesses like yours win new...
Headlines
Wash with Wally: Preventing Dryer Fires
I own three self-service laundries, and I’ve been plagued with dryer fires. I have the ductwork cleaned every three years. What can I do to prevent these fires? What am I missing? One of the problems I notice in a lot of laundries is that the ductwork has been...
Looking Forward by Looking Back
Why Marketing Your Laundry Business is Only Going to Get Better The world has changed quite a bit over the last three decades. Heck, it has changed a lot just in 2020 alone. But let’s not go into that here. If you were to take a time machine back to 1990, you wouldn’t...
Early-Learning Advocates, Business Leaders to Convene at LaundryCares Literacy Summit
The LaundryCares Foundation and Too Small to Fail, the early childhood initiative of the Clinton Foundation, will kick off the 3rd annual LaundryCares Literacy Summit on September 15. This year’s virtual summit will take part in three sessions that will explore the...
CSC ServiceWorks Names New C-Level Executives
CSC ServiceWorks Inc. – a provider of commercial laundry solutions and air vending services, headquartered in Plainview, N.Y. – has announced that Lonny Warner has joined the organization’s executive leadership team as chief operating officer. In this position, Warner...
Trends Shaping the ‘New Normal’
A Look at Tomorrow’s Laundromat Industry Veteran store owner John Henderson is not normally at a loss for words, especially when it comes to talking about the laundromat industry – one in which his family-operated chain has thrived for many years. But, then again,...
The Business of Vacation
Could Vacation Rental Laundry Be a Profitable Niche for Your Operation? While on vacation with my parents as kid and then later as a teen, I would, on occasion, look around me and take notice of all the various people who were involved in our “vacation experience” –...
The Formula for Powerful Advertising
Don’t Overlook the Impact of Human Psychology on the Success of Your Promotional Campaigns I’m a firm believer that advertising is simply applied psychology using print, television, radio or any other media platform the advertiser so chooses. Given that, it stands to...
WaveMAX Laundry Expands Footprint in Phoenix Market
WaveMAX Laundry, headquartered in Jacksonville, Fla., recently announced that it has signed agreements to bring two new locations to the Arizona cities of Scottsdale and Mesa by the first quarter of next year. In addition, the company – which has already opened three...
PlanetLaundry Podcast, Episode 10: The Business of Vacation
In this episode laundromat owner Daniel Sofranko, who operates Perfect Wash Express Laundry Center in Huntington Beach, Calif., discusses how he has leveraged the booming tourism industry of his beachfront marketplace to create a successful and profitable niche for...
PlanetLaundry Podcast, Episode 9: The Formula for Powerful Advertising
In this episode we will hear PlanetLaundry columnist Stephen Bean place advertising in the context of applied psychology to demonstrate how our messaging can influence the human mind to deliver exceptional results. You can read the full column entitled “The Formula...
HappyNest Launches New Maryland Location
Laundry pickup-and-delivery service HappyNest has expanded its footprint within Maryland, with a new launch in the Montgomery County market. “Overall, HappyNest has had great success in Maryland,” said HappyNest founder John MacKrell. “However, we had a gaping hole in...
You’ve Never Been More Essential
“Once you learn to read, you will be forever free.” – Frederick Douglass You’ve likely had a few pressing issues on your mind these last several months. Namely, the health and well-being of your family, employees and customers – not to mention, quite possibly, that of...
SPONSORED CONTENT
This Month's Issue
- Tech on the Rise: How Operators Are Using Innovation to Run Smarter, Faster Laundromats: From AI phone systems to real-time data tracking, operators and suppliers share how technology is reshaping the modern laundry business and what’s coming next.
- Business Profile: Delivering a Superior
Laundry Experience - Member Spotlight: Rick Rome –
Innovating Laundry, One Customer at a Time - Guest Column: How AI Changed Google Reviews (What Laundromat Owners Need to Know)
- And More…
THE LATEST ON LAUNDROMATS
Industry News
HappyNest Expands into Orlando Market
Laundry pickup-and-delivery service HappyNest is now available in Orlando, Fla., through its new partner, Laundromart Northgate. HappyNest’s offerings are available to residents and businesses in areas of Orange County, as well as Seminole County. “Partnering with...
No Changes to Commercial Washer Energy Standards
The Department of Energy has announced that it will propose no immediate changes to the current energy conservation standards for commercial clothes washers. This decision is consistent with – and thanks in part to – prior joint comments on the topic by the Coin...
HappyNest Signs New Partners in Connecticut
Laundry pickup-and-delivery service HappyNest has signed two laundromat partner agreements to service Hartford and Niantic, Conn. Super Spin Laundromat is providing HappyNest offerings in Hartford County, while Mainstreet Laundromat is serving the residents and...
Clean Rite, Laundromax to Donate Free Laundry Loads
On April 15 – which is National Laundry Day – the more than 70 Laundromax and Clean Rite Center laundromat locations across New York, Rhode Island, Massachusetts and Ohio each will give away one free laundry load to customers. Obtaining a free laundry load will be...
CLA Speaks Out Against California Microfiber Legislation
The Coin Laundry Association recently reached out to the California State Assembly regarding AB 1724, proposed legislation that would impact washing machines in that state. In a letter to the chair and vice chair of the state assembly, CLA President and CEO Brian...
FROM YOUR FAVORITE INDUSTRY EXPERTS
Columns
The Laundry Doctor
The Business Mind
Fine-Tune Your Message
Five Psychological Insights That Can Help You Dramatically Improve Your Advertising and Marketing "Before you can have a share of market, you must have a share of mind" – Leo Burnett, advertising pioneer Warning: This article will encourage you to want to "disturb the...
Wash With Wally
Wash with Wally: Tackling Oil and Grease, Cleaning Cuffs and Collars, More…
We have a customer who needs to clean very oily, greasy clothes from oil field workers. What detergent or other chemicals are needed to do this job properly? There’s are a couple of key factors to removing oil and grease from garments, especially if those stains...
Viewpoint
Help Your Staff Help Your Business
Originally posted - Aug issue/2012 Winning customer service is your self-service laundry's best competitive advantage. It's the lifeblood of any business. In fact, you can offer promotions and slash vend prices to bring in as many new customers as you want, but unless...
Digital Marketing
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Strategic Corporate Allies Program
Our Strategic Corporate Allies support CLA’s mission through advocacy, education, and innovation to strengthen the industry, advance our members’ businesses, and prepare the next generation of laundry professionals for the future.
Interested in becoming a Strategic Corporate Ally of CLA? Contact President & CEO, Brian Wallace via email at [email protected] or call (630) 491-0499.
