I Sleep Well at Night

An Interview with Massachusetts Multi-Store Owner Jim Whitmore Jim Whitmore is the owner of three Sunshine Express Laundry Centers, located in Massachusetts’ North Shore region. All three self-service laundries – ranging in size from 1,500 to 3,000 square feet –...

Telling Your Story, Shaping Your Brand

An Interview with Branding Expert and Business Author Karen Tiber Leland Karen Tiber Leland is a branding expert and author of “The Brand Mapping Strategy: Design, Build and Accelerate Your Brand.” She is also the president of Sterling Marketing Group,...