by Stephen Bean | Jun 30, 2016 | The Business Mind
Five Psychological Insights That Can Help You Dramatically Improve Your Advertising and Marketing “Before you can have a share of market, you must have a share of mind” – Leo Burnett, advertising pioneer Warning: This article will encourage you to want to...
by Martin (Marty) Mullican | Jun 30, 2016 | Viewpoint
At my store, roughly 40 percent of my overall laundry business comes from homeowners who actually own their own washers and dryers? In fact, I would argue that, in many markets across the country, this demographic is gradually becoming more of a mainstream...
by Bob Nieman | Jun 30, 2016 | Featured Articles, Feature 1, Feature 2, Feature 3
Grow Your Laundry Business by Offering Today’s Homeowners What They Want For years, the general consensus had been that competing self-service laundries shared a finite customer base within a given marketplace. Following this line of reasoning, a new store in...
by Bob Nieman | Jun 30, 2016 | Featured Articles, Feature 1, Feature 2, Feature 3
Store Owners Share Their Strategies for Keeping Laundry Equipment in Service and Operating Smoothly [This is the second part in a series on equipment repairs and maintenance.] In last month’s cover story, a number of laundry owners shared their strategies and...
by Bob Nieman | Jun 30, 2016 | Featured Articles, Feature 1, Feature 2, Feature 3
Laundry’s Greatest Love (and Hate) Affair There are few things in business that are constant. Prices change, markets are always in flux, and each year it seems there are new innovations that attempt to shake up the way we all do our jobs. You might even say that...
by Bob Nieman | Jun 30, 2016 | Featured Articles, Feature 1, Feature 2, Feature 3
Laundry’s Greatest Love (and Hate) Affair There are few things in business that are constant. Prices change, markets are always in flux, and each year it seems there are new innovations that attempt to shake up the way we all do our jobs. You might even say that...
by Jeff Gardner | Jun 30, 2016 | The Laundry Doctor
How to Quickly Track a New Hire’s Progress and Likelihood of Success Right from the Beginning [This is the second of a three-part series on hiring and training laundry attendants.] Last month, in the first of our series on attendants, I noted that it was...
by Bob Nieman | Jun 30, 2016 | Business Spotlights
Joseph Basile The Laundry Tub Lantana, Fla. Before Getting into the Laundry Business… Basile is also a general contractor and property developer. Store Opening June 2015 Business Hours 7:30 a.m. to 9:30 p.m. daily Staff Three full-time attendants, working two shifts...
by Bob Nieman | Jun 29, 2016 | Press Release
Oakbrook Terrace, IL – June 29, 2016 – On July 28th, 2016 LaundryCares Foundation will host a Free Laundry Day in Baltimore, MD from 1PM until 5PM. The event will take place at Laundry City, located at 5200 Moravia Rd. Baltimore MD 21206. LaundryCares invites...
by Bob Nieman | Jun 23, 2016 | Industry News
Continental Girbau Inc. recently added four new members to its headquarters staff, based in Oshkosh, Wis. The company welcomed Kim Loderbauer as Continental Creative Services manager, Melissa Nygaard as Oshkosh Express Laundry Center manager, Brennan Pollnow as Girbau...