PlanetLaundry Podcast
America’s #1 Resource for Vended Laundry News & Info
PlanetLaundry is the official publication of CLA and is trusted by thousands of laundry professionals to deliver the latest news and industry-specific topics.
Get Sales Out of Your Online Marketing Setup
Six Steps to Properly Setting Up Your Sales FunnelWhen laundry owners contact me about increasing their wash-dry-fold businesses, converting more foot traffic or getting their pickup services off the ground, one of the first things I look at is whether or not their...
Get Sales Out of Your Online Marketing Setup
Six Steps to Properly Setting Up Your Sales FunnelWhen laundry owners contact me about increasing their wash-dry-fold businesses, converting more foot traffic or getting their pickup services off the ground, one of the first things I look at is whether or not their...
Business Bio: McPherson Express Laundry Center
Todd and Debra Whitehill Evan Whitehill Tom Aumiller McPherson Express Laundry Center McPherson, Kan. Before Getting into the Laundry Business… Todd and Evan Whitehill also own an independent insurance agency. Tom Aumiller is a facilities manager. And Debra...
Headlines
A Second ‘Language in the Laundromat’ Location Opens in Chicago Suburb
A second laundromat in the Chicago suburb of Elgin, Ill., has installed a bookcase, books and signs encouraging families to turn the downtime during the washing and drying process into a learning and literacy-building experience for their children. The second...
Are You Still Single?
Industry Experts and Veteran Laundry Operators Discuss the Continued Growth of the Multi-Store Ownership Model Michael Addison purchased his first laundromat in New York in 2016 – and he has opened a new location every year since. In southern California, owner Art...
Marketing Your Multi-Store Operation
To Grow Your Vended Laundry Business, Focus on Four Key Factors Here’s a fact that shouldn’t surprise you by now: More than half of all purchases are influenced by a digital presence. You, your neighbors and the strangers across town are all Googling (and maybe...
Making a Difference
ReadyNation Salutes the Good Work of The LaundryCares Foundation Gardner, Wallace Receive ‘Business Champion for Children’ Awards As the Coin Laundry Association’s LaundryCares Foundation gears up for its 2nd annual Literacy Summit in Chicago this March, the...
Wash With Wally: Chorine Bleach and Wash-Dry-Fold
I have a successful wash-dry-fold business at my three laundries. I let my attendants do the washing their own way; as long as the customers are happy with the results, I don’t interfere. However, I have question regarding the use of chlorine bleach. None of my staff...
Let’s Get Creative
Strengthen Every Aspect of Your Laundry Business by Building Your Creativity “You can’t use up creativity. The more you use, the more you have." – Maya Angelou, American poet Where would we be without creativity? The answer very likely is some version of “nowhere."...
Getting Into Your ‘Comforter’ Zone
Build Your Business by Becoming the Comforter-Cleaning Specialist in Your Marketplace In today’s world of drycleaners and commercial laundries all trying to carve out their own special niche by adding extra services, such as residential wash-dry-fold laundry and...
Head ‘Em off at the Pass
Use Preemptive Marketing to Outshine Even Your Toughest Competition Are you are sitting down? I hope so, because what I am about to relay to you may be the single most amazingly powerful marketing technique anyone could ever use. Yet… I have never seen it done in the...
Time for a Grand Re-Opening?
Spring Can Be the Ideal Season to Refresh Your Vended Laundry Business Traditionally, the months leading up to spring provide a perfect opportunity to refresh and brighten up your vended laundry. Most of us tend to experience a spike in business during spring and...
Electrolux, Laundrylux Announce Development Collaboration
Electrolux Professional, the professional products division of global appliances manufacturer Electrolux, is collaborating with Laundrylux, the North American importer and distributor of Wascomat and Electrolux branded professional laundry equipment, to develop...
Laundrylux Annouces Acquisition of CESCO
Laundrylux, headquartered in Inwood, N.Y., has acquired the assets of CESCO Equipment, based in SeaTac, Wash. “Laundrylux is delighted to partner with Rich Boyd, whom we have worked with for many years, to turbo-charge the Pacific Northwest market and accelerate...
WASH Laundry Names New CEO
WASH Multifamily Laundry Systems – headquartered in El Segundo, Calif. – has appointed Jim Gimeson as the company’s new chief executive officer. Gimeson will focus on strengthening the WASH brand as well as driving consumer and industry engagement, while guiding...
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This Month's Issue
- Designing for Success: Winning Ideas for Your Next Laundromat Design, Layout, or Remodeling Project
- Guest Feature: Five Lessons I Learned from Selling My Laundry Business
- Digital Marketing: A Well-Planned Laundromat Can Boost Customer Engagement and Loyalty
- Business Profile: How Chicago’s Wash Smart Chain is Redefining the Laundry Experience
- And More…
THE LATEST ON LAUNDROMATS
Industry News
GNA Honors 2020 Distributors of the Year
Girbau North America recently recognized several distributors for outstanding sales and service in 2020. Fowler Laundry Solutions, based in Union, N.J., received the Vended Laundry and Multi-Housing Distributor of the Year awards; Sunshine Sales, headquartered in...
Speed Queen Adds Alliance Laundry Equipment to Distributor Network
Speed Queen recently announced the addition of Alliance Laundry Equipment to its distributor network. Alliance Laundry Equipment will represent the Speed Queen brand throughout Utah and Colorado, as well as parts of Nevada, Idaho and Wyoming. The company will take on...
HappyNest Names Chief Revenue Officer
Laundry pickup-and-delivery service HappyNest has named Jeanne Hopkins its new chief revenue officer. Hopkins has 30 years of experience in marketing technology and data, with a reputation for building sustainable customer and team relationships while bridging the gap...
Starchup, Laundry Locker Announce License Agreement
Starchup Inc. and Laundry Locker Inc. (dba DropLocker) have entered into a strategic agreement to license DropLocker’s patents and other intellectual property related to the storage, pickup and delivery of laundry, drycleaning and household items to lockers and...
New CLA White Paper: Creating a Successful Business Plan
The Coin Laundry Association has released its newest white paper, which focuses on how to create a comprehensive business plan for a laundromat operation. The main purpose of a business plan is to provide an entrepreneurial “roadmap,” as well as to set realistic...
FROM YOUR FAVORITE INDUSTRY EXPERTS
Columns
The Laundry Doctor
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The Business Mind
What’s In It for Me?
Originally posted - Jun 18, 2012 For the majority of small-business owners, many of the aspects of running their operations just come naturally. However, in most cases, writing technically correct advertising copy simply isn't one of them. In a nutshell, what I mean...
Wash With Wally
Wash with Wally: Choosing the Perfect Location
Originally posted - Jun 07, 2013 I want to build another laundry, and I'm currently looking at a site that's located between two large apartment complexes, which hold approximately 1,000 people. This site is on a main street with a good traffic pattern. What do you...
Viewpoint
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Digital Marketing
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Strategic Corporate Allies Program
Our Strategic Corporate Allies support CLA’s mission through advocacy, education, and innovation to strengthen the industry, advance our members’ businesses, and prepare the next generation of laundry professionals for the future.
Interested in becoming a Strategic Corporate Ally of CLA? Contact President & CEO, Brian Wallace via email at [email protected] or call (630) 491-0499.
