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The Laundry Doctor
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Wash With Wally
Wash with Wally: Dealing with Dog Hair
Originally posted - Jul 01, 2014 What is the best way to remove dog hair from blankets and dog beds? The best way to handle such a situation is to put these items in the dryer before running them through the wash cycle. Let them run through a drying cycle or two, and...
Wash with Wally: Saving with Solar
Originally posted - May 10, 2013 In addition to purchasing newer, more energy-efficient equipment, I'm considering using solar power to heat my water and help me conserve energy. What are your thoughts on this technology? I would definitely look into solar technology...
Wash with Wally: Pricing Large Drop-Off Items
Originally posted - Nov 30, 2012 We are trying to set our wash-dry-fold pricing and have noticed a big difference in how large items are priced. In our area, drycleaners and laundromats with wash-dry-fold services charge a per item fee for comforters, bedspreads,...
The Business Mind
The 5 Deadly Sins of Laundry Advertising
Originally posted - Jul 31, 2013 "Advertising says to people, here's what we've got. Here's what it will do for you. Here's how to get it." – Leo Burnett, Advertising Pioneer The late Leo Burnett was an advertising superstar. Burnett is the guy who created such famous...
Get Psyched Up!
Originally posted - Oct 04, 2013 Knowing yourself is the beginning of all wisdom" – Aristotle In my view, the only thing perpetually common to your laundry business is you. Customers come and go, attendants come and go, landlords come and go… even machines eventually...
Think Big
Originally posted - Nov 14, 2012 As we all know, big businesses have big marketing budgets on which they spend big dollars and, often times, achieve big results. So, here's the big question: can a small business – like your coin laundry – use big-business marketing...
Viewpoint
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Digital Marketing
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