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The Laundry Doctor
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Wash With Wally
Wash with Wally: Washer Efficiency, Grease Stains and More…
I had one of my stack dryers burn on the inside. I don't know what caused it. Help! There are a number of factors that could be responsible for this occurrence - chemicals still in the clothing after the wash cycle, a lighter in one of the pockets, malfunctioning...
Wash with Wally: What to Consider Before Adding Drop-Off Drycleaning
Originally posted - Aug 13, 2012 I have a coin laundry and am interested in adding a drop-off drycleaning business. Can you give me any suggestions regarding things I might need to know and/or do before adding this to my current operation? First of all, you have to...
Wash with Wally: Is It Time to Buy New Equipment?
Originally posted - Apr 05, 2012 I really need to purchase some new washers and dryers for my store. I'm constantly repairing the machines I have. In addition, the parts bills are killing me. However, because of the uncertain economy, I'm not sure what I should do....
The Business Mind
Go Public
Originally posted - Feb 27, 2013 "If I was down to my last dollar, I'd spend it on public relations." – Bill Gates If you asked 10 people to define public relations, you'd likely get 10 different answers. Within the broad scope of marketing, public relations is one of...
Say What?
Originally posted - Oct 21, 2014 In past columns, I've mentioned that communication is controlled by the receiver – not by the sender. And it is so true. People hear and interpret what others say through a series of built-in personal filters, which include their age,...
Think Big
Originally posted - Nov 14, 2012 As we all know, big businesses have big marketing budgets on which they spend big dollars and, often times, achieve big results. So, here's the big question: can a small business – like your coin laundry – use big-business marketing...
Viewpoint
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Digital Marketing
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