Columns
The Laundry Doctor
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Wash With Wally
Wash with Wally: Keep Store Windows Unobstructed
Originally posted - Nov 21, 2014 I'm building a self-service laundry from the ground up, and I don't want to make any mistakes, even minor ones. My question pertains to my store's windows. Should I install stained glass or clear glass? I would strongly recommend that...
Wash with Wally: Vetting a New Laundry Location
Originally posted - Jan 31, 2014 I'm looking to build a new self-service laundry. I already own two stores, and I have time for one more. I think I've found a great location for this new laundry. The area is mostly Hispanic, and there aren't any other laundries within...
Wash with Wally: Cleaning Non-Stainless Dryers
Originally posted - Feb 15, 2013 My dryer fronts are not stainless steel. They have a painted white finish that is slightly grainy, and I've been having some difficulty keeping them clean. How would you recommend I clean these dryers? I would recommend you buy any...
The Business Mind
Take a Chance
Originally posted - Apr 12, 2013 "If we listened to our intellect, we'd never go into business because we'd be too cynical. Well, that's nonsense. You've got to jump off cliffs all the time and build your wings on the way down." - Annie Dillard, American author and...
The Cost of Being Wrong
Originally posted - May 29, 2012 A fellow hands me a bag containing six marbles - five of the marbles of white and one is black - and he asks me to blindly draw a marble from the bag. If it's white, he says he'll pay me $20; however, if the marble is black, I must pay...
Stay Tuned
Originally posted - Jan 03, 2013 In a recent column, I discussed a relatively new field called neuromarketing, which combines neuroscience and marketing strategies, and is creating off-the-charts excitement and credibility in several business sectors around the world....
Viewpoint
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Digital Marketing
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