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Cover Story

Equipment Replacement Lowers Utility Expenses
Generate Utility Cost Savings by Exchanging Old Machines for New, High-Efficiency Units
Business Spotlight
Business Bio: McPherson Express Laundry Center
Todd and Debra Whitehill Evan Whitehill Tom Aumiller McPherson Express Laundry Center McPherson, Kan. Before Getting into the Laundry Business… Todd and Evan Whitehill also own an independent insurance agency. Tom Aumiller is a facilities manager. And Debra...
Columns
The Business Mind

Every Word Matters
The Absolutely Essential Rules for Writing Effective Advertising and Marketing Content In the competitive landscape of advertising and marketing, the power of words can make or break your laundry business’ promotional efforts. Crafting compelling advertising copy...
Wash With Wally

Wash with Wally: Drying Capacity, Business Hours, and More…
I’m short on drying capacity at my store. During the weekends, I have customers waiting for the dryers. Should I add more 30-pound stack dryers, which are what I currently have? Or should I replace at least some of the 30-pounders with larger-capacity stack dryers? If...
The Laundry Doctor

Locked and Loaded
Are Lockers the Answer to Building a Profitable, Round-the-Clock WDF Operation? I’ve recently had a number of store owners approach me about the use of lockers for their laundry operations. At The Laundry Doctor, we’ve been utilizing lockers to help facilitate the...