Columns
The Laundry Doctor
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Wash With Wally
Wash with Wally: Choosing the Perfect Location
Originally posted - Jun 07, 2013 I want to build another laundry, and I'm currently looking at a site that's located between two large apartment complexes, which hold approximately 1,000 people. This site is on a main street with a good traffic pattern. What do you...
Wash with Wally: Cleaning Throw Rugs
Originally posted - Dec 06, 2013 What advice can you give for washing throw rugs? Most throw rugs can be washed, even with a rubber backing. However, when washing any kind of a rug, wash it in cold water — because it's hard to determine how many different materials...
Wash with Wally: Removing Ink Stains
Originally posted - Aug 30, 2012 At my small laundromat, I often have a problem with customers washing and drying their clothes with ballpoint pens in the pockets. This has created a major staining problem in my dryer drums. I have used rubbing alcohol and hair spray...
The Business Mind
What’s In It for Me?
Originally posted - Jun 18, 2012 For the majority of small-business owners, many of the aspects of running their operations just come naturally. However, in most cases, writing technically correct advertising copy simply isn't one of them. In a nutshell, what I mean...
Go Public
Originally posted - Feb 27, 2013 "If I was down to my last dollar, I'd spend it on public relations." – Bill Gates If you asked 10 people to define public relations, you'd likely get 10 different answers. Within the broad scope of marketing, public relations is one of...
Say What?
Originally posted - Oct 21, 2014 In past columns, I've mentioned that communication is controlled by the receiver – not by the sender. And it is so true. People hear and interpret what others say through a series of built-in personal filters, which include their age,...
Viewpoint
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Digital Marketing
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