Columns
The Laundry Doctor
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Wash With Wally
Wash with Wally: Stains on Suede
Originally posted - May 02, 2014 A customer of mine recently brought in a chocolate-colored suede coat, on which she had spilled cola. Do you have any tips that would help me remove this dark stain for her? Suede can be very fragile to dye release. You can try using...
Wash with Wally: Cleaning Mop Heads
Originally posted - Oct 08, 2012 I recently landed a commercial laundry account, which involves cleaning closed-loop mop heads for a large nursing home in my area. Can you suggest the most efficient way to wash and dry these mop heads? The good news is that you don't...
Wash with Wally: Comforter Questions
Originally posted - Feb 03, 2012 I just washed a white, queen-sized down comforter. I read the attached washing instruction label, which warned against using bleach. Are these labels always accurate? First of all, it doesn't sound like that particular care label was...
The Business Mind
What’s In It for Me?
Originally posted - Jun 18, 2012 For the majority of small-business owners, many of the aspects of running their operations just come naturally. However, in most cases, writing technically correct advertising copy simply isn't one of them. In a nutshell, what I mean...
Go Public
Originally posted - Feb 27, 2013 "If I was down to my last dollar, I'd spend it on public relations." – Bill Gates If you asked 10 people to define public relations, you'd likely get 10 different answers. Within the broad scope of marketing, public relations is one of...
Say What?
Originally posted - Oct 21, 2014 In past columns, I've mentioned that communication is controlled by the receiver – not by the sender. And it is so true. People hear and interpret what others say through a series of built-in personal filters, which include their age,...
Viewpoint
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Digital Marketing
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