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The Laundry Doctor

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Wash With Wally

Wash with Wally: Removing Ink Stains

Originally posted - Aug 30, 2012 At my small laundromat, I often have a problem with customers washing and drying their clothes with ballpoint pens in the pockets. This has created a major staining problem in my dryer drums. I have used rubbing alcohol and hair spray...

Wash with Wally: Fragrances and Scents

Originally posted - Dec 10, 2014 I have a question about fragrances and scents. Is there any way to add something different to the wash to get it smelling fresh, aside from the normal scented detergents or fabric softeners? Sometimes I wish there was something to add...

Wash with Wally: Dealing with Dog Hair

Originally posted - Jul 01, 2014 What is the best way to remove dog hair from blankets and dog beds? The best way to handle such a situation is to put these items in the dryer before running them through the wash cycle. Let them run through a drying cycle or two, and...

The Business Mind

The 5 Deadly Sins of Laundry Advertising

Originally posted - Jul 31, 2013 "Advertising says to people, here's what we've got. Here's what it will do for you. Here's how to get it." – Leo Burnett, Advertising Pioneer The late Leo Burnett was an advertising superstar. Burnett is the guy who created such famous...

Get Psyched Up!

Originally posted - Oct 04, 2013 Knowing yourself is the beginning of all wisdom" – Aristotle In my view, the only thing perpetually common to your laundry business is you. Customers come and go, attendants come and go, landlords come and go… even machines eventually...

Think Big

Originally posted - Nov 14, 2012 As we all know, big businesses have big marketing budgets on which they spend big dollars and, often times, achieve big results. So, here's the big question: can a small business – like your coin laundry – use big-business marketing...

Viewpoint

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Digital Marketing

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