Columns
The Laundry Doctor
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Wash With Wally
Wash with Wally: Saving with Solar
Originally posted - May 10, 2013 In addition to purchasing newer, more energy-efficient equipment, I'm considering using solar power to heat my water and help me conserve energy. What are your thoughts on this technology? I would definitely look into solar technology...
Wash with Wally: Pricing Large Drop-Off Items
Originally posted - Nov 30, 2012 We are trying to set our wash-dry-fold pricing and have noticed a big difference in how large items are priced. In our area, drycleaners and laundromats with wash-dry-fold services charge a per item fee for comforters, bedspreads,...
Wash with Wally: Spray Spotters
Originally posted - Aug 13, 2014 I do a lot of drop-off laundry at my store and was looking for a good spray spotter. Do you have any recommendations? Yes, I would get Liquid Wisk. This product is good on food stains, some inks and some light oils. It is probably one...
The Business Mind
Take a Chance
Originally posted - Apr 12, 2013 "If we listened to our intellect, we'd never go into business because we'd be too cynical. Well, that's nonsense. You've got to jump off cliffs all the time and build your wings on the way down." - Annie Dillard, American author and...
The Cost of Being Wrong
Originally posted - May 29, 2012 A fellow hands me a bag containing six marbles - five of the marbles of white and one is black - and he asks me to blindly draw a marble from the bag. If it's white, he says he'll pay me $20; however, if the marble is black, I must pay...
Stay Tuned
Originally posted - Jan 03, 2013 In a recent column, I discussed a relatively new field called neuromarketing, which combines neuroscience and marketing strategies, and is creating off-the-charts excitement and credibility in several business sectors around the world....
Viewpoint
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Digital Marketing
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