PlanetLaundry Podcast
America’s #1 Resource for Vended Laundry News & Info
PlanetLaundry is the official publication of CLA and is trusted by thousands of laundry professionals to deliver the latest news and industry-specific topics.
How to Post Effectively on Social Media
Spoiler Alert: Social Media Isn't ‘Free' Anymore Social media is a beast. Tame it and you've got a powerful platform to promote your business. Let it run wild and it will run over you. Here's an example of "social media gone wild" that you may have experienced before...
Telling Your Story, Shaping Your Brand
An Interview with Branding Expert and Business Author Karen Tiber Leland Karen Tiber Leland is a branding expert and author of "The Brand Mapping Strategy: Design, Build and Accelerate Your Brand." She is also the president of Sterling Marketing Group, where she helps...
Business Bio: Wash-N-Fold Express
Dan Thanh Dang, Gary Miller, BangTam Miller and Quynh Simon Wash-N-Fold Express Edgewood, Md. Before Getting into the Laundry Business... All of the store's owners are still employed full-time outside of the laundry business. Dan Thanh Dang, a former newspaper...
Headlines
Continental Strengthens Marketing Staff
Continental Girbau Inc. recently boosted its marketing department with the addition of Graphic Designer Carissa Derge and Web and Multimedia Designer Matthew Liefke. Derge orchestrates a number of design functions within the company's marketing department. She joined...
CLA Laundry Industry Meet-Ups Gaining Popularity
One of the goals of the Coin Laundry Association is to foster camaraderie and knowledge sharing among the laundry owners across America. The CLA feels that the ability for laundromat owners to meet, network, and discuss topics allows for participants to tap into an...
Equipment Marketers Gearing Up for 25th Annual Trade Show
Equipment Marketers will hold its 25th annual Trade Show & Service Seminar on May 3 at the company's headquarters in Cherry Hill, N.J. This event - scheduled to run from 9 a.m. to 4 p.m. - will feature more than 20 commercial laundry vendors from across the U.S.,...
Business Bio: A&Q Laundry Room
Tyesha Offiong A&Q Laundry Room South River, N.J. Before Getting into the Laundry Business… Tyesha formerly served as the director for a non-profit organization. Store Opening March 1, 2015 Business Hours 7:00 a.m. to 9:00 p.m. daily Staff Three part-time...
Wash with Wally: Drop-Off Drycleaning, Scented Detergents and More…
I service a commercial account that has just purchased some rather inexpensive, polyester table cloths that wrinkle when washed. Even the client admits that she bought an inferior product.We pre-treat these items, wash them in warm water with Tide (no bleach or...
Building Your Marketing Toolkit
Seven Key Components All Laundry Owners Should Have in Their Promotional ArsenalsLet's say you've just built or purchased a vended laundry. How do you get the word out, attract new customers, develop customer loyalty, and continuously grow your business?If you had to...
A New Look for Local CLA Meetings
Reinvented CLA Affiliate Program Aims for More Meetings in More Places, Less Burden on Volunteers Over the past several months, you've seen a couple of columns from recent CLA Board Chairs Jim Whitmore and Ron Kelley, talking about the strategic planning being done at...
Business Bio: Speed Wash
Kurt and Ashley Schroeder Speed Wash Tampa, Fla.Before Getting into the Laundry Business…The Schroeders were involved with the leasing and sales of medical equipment.Store OpeningDecember 8, 2017Business HoursSpeed Wash is open 24 hours a day.Staff6 attendantsTotal...
WDF 101: Back to Basics, Part 2
Consistently Folding and Professionally Packaging Your Customers' Garments Are Keys to a Successful Wash-Dry-Fold Business[This is the second in a series on running a successful wash-dry-fold service. Part One appeared in the April issue.]Last time, I discussed how to...
Pulling the ‘Trigger’
Seven Psychological Triggers Sure to Boost Your Customer Acquisition MarketingWould you like to know how to attract more customers by understanding what piques their interest in your laundry business?For several years, I have written that the key to successfully...
Giant Wash to Kick Off ‘Wash & Learn’ Program During Free Laundry Day
Giant Wash Coin Laundry, located in St. Paul, Minn., will launch a new "Wash & Learn"program on May 12, in conjunction with a free laundry day at the store. The laundromat will host the free laundry event in celebration of the new program, and offer community...
Clean 2017: Exhibit Space Sold Out
For the first time in 20 years, exhibit space for the Clean Show is completely sold out. The biennial event, which is celebrating its 40-year anniversary this year, is scheduled for June 5-8 at the Las Vegas Convention Center.In addition, attendee registration also is...
SPONSORED CONTENT
This Month's Issue
- Green is Good Business: Green Operations Increasingly Important to Feed Consumer Demand
- Women In Laundry: Lee Ann Geurts Loves a Challenge
- Store Profile: Kings Laundry Kicking it in Los Angeles
- Untapped Growth Opportunities
- And More…
THE LATEST ON LAUNDROMATS
Industry News
WaveMAX Announces 100th Development Deal
Laundromat franchise WaveMAX Laundry recently announced its 100th development agreement. In addition, the company plans to have more than 50 WaveMAX facilities up and running by 2022. Recent agreements have been signed to bring the brand to New Orleans and Houston,...
Daniels Equipment Hosts ‘Hybrid’ Profit Symposium
Laundromat owners from six New England states recently attended the first hybrid Daniels Equipment Co. Inc. Profit Symposium: Next Steps Together. The event, which focused on laundry sanitization and disinfection, blended online presentations and panel discussions...
Coin-O-Matic to Hold Bonus Depreciation Webinar, Announces Financing Offer
Coin-O-Matic, based in Alsip, Ill., is teaming up with Tony Fremarek, the owner and founder of A Fractional CFO, to present a webinar on bonus depreciation at 10:00 a.m. on October 29. Bonus depreciation is a tax incentive that enables laundromat owners to deduct up...
Delaware Store Owners Receive Large Investment Rebate
Delaware Gov. John Carney, Delaware State Housing Authority Director Anas Ben Addi, local legislators, town officials and members of the business community recently celebrated the grand opening of Splash Laundromat – and presented owners Enrique and Veronica Nunez...
EVI Industries to Acquire Yankee Equipment Systems
EVI Industries Inc., headquartered in Miami, has executed a definitive merger agreement to acquire commercial laundry distributor Yankee Equipment Systems Inc., based in Barrington, N.H., for $13.5 million, to be paid in a combination of cash and EVI common stock. The...
FROM YOUR FAVORITE INDUSTRY EXPERTS
Columns
The Laundry Doctor
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The Business Mind
Toughen Up!
Originally posted - Jun 27, 2014 I once read that "the ability to find energy and power from what we can't know or control provides an immense competitive advantage." Of course, as self-service laundry owners, we can only know so much about our businesses, the...
Wash With Wally
Wash with Wally: How to Wash Throw Rugs
Originally posted - Jun 17, 2013 What advice can you give for washing throw rugs? Most throw rugs can be washed, even with a rubber backing. However, when washing any kind of a rug, wash it in cold water, because it's hard to determine how many different materials the...
Viewpoint
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Digital Marketing
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Strategic Corporate Allies Program
Our Strategic Corporate Allies support CLA’s mission through advocacy, education, and innovation to strengthen the industry, advance our members’ businesses, and prepare the next generation of laundry professionals for the future.
Interested in becoming a Strategic Corporate Ally of CLA? Contact President & CEO, Brian Wallace via email at [email protected] or call (630) 491-0499.
