Columns
The Laundry Doctor
Control Your Own Destiny
Originally posted - Oct 08, 2013 In last month's column, I wrote about the five biggest mistakes you can make when running your drop-off laundry business. One of the pitfalls I warned against was letting your employees work for themselves – essentially allowing your...
Uniformity
Originally posted - Oct 06, 2014 Many laundry owners looking to add commercial work to their service menu often fail to consider a fairly simple and yet quite lucrative type of account – company uniforms. Yes, it's true that the large commercial cleaners have been...
On the Road Again
Originally posted - Nov 24, 2014 At a presentation on commercial accounts that I conducted for the Southern California Coin Laundry Association, one of the most popular questions from the audience was about pickup and delivery vehicles. When should you by a van? What...
Wash With Wally
Wash with Wally: Cleaning a Wedding Gown, Offering Ironing Services, and More…
I own a laundromat in a small town without a drycleaner, and one of my customers recently brought in a white wedding gown for me to clean. It is made from a synthetic material, which I believe is polyester. How can I clean it? Before you do anything, be absolutely...
Wash with Wally: Preventing Dryer Fires, 3 Keys to a Successful Location, More…
I own a laundry located in a small strip center. I'm having a problem with the landlord, concerning vibration that my large washers create when they go into their spin cycles. My floor is made of flexicore concrete, and the floor and walls shake until the spin cycle...
Wash with Wally: Fighting Oil Stains, Operating a Delivery Service and More…
On occasion, I will receive drop-off laundry that has one or two pieces with oil stains. Is there anything available at the local supermarket or hardware store that I can use to remove these stains? If so, what is it, and how do you use it? There are a few products...
The Business Mind
When You Look at Your Business, What Do You See?
Maximize Profits by Changing the Way You Personally View Your Self-Service Laundry Operation As the story goes, two young salmon were swimming along one day when they were passed by a much older and far wiser fish coming from the opposite direction. The older fish...
‘Wow!’ Your Customers
16 Ways to Improve Your Laundry Business – And, More Importantly, Your Customers' Perceptions of It When was the last time a customer actually blurted out "Wow!" when he or she walked into your laundry for the very first time? My guess is that this probably doesn't...
Back to School
Strengthen Your Business by Earning Your Ph.D. in ‘Laundrology' I recently got the idea to add a new category to the long list of scientific "-ology" subjects that exist in our world today. I've decided to create a brand new discipline and call it "laundrology," which...
Viewpoint
Open for Business
Originally posted - Jan issue/2012 You've searched far and wide for that perfect laundry location or undervalued existing laundromat. You've met with every distributor and examined each manufacturer's spec sheets with a fine-toothed comb before selecting your new...
Help Your Staff Help Your Business
Originally posted - Aug issue/2012 Winning customer service is your self-service laundry's best competitive advantage. It's the lifeblood of any business. In fact, you can offer promotions and slash vend prices to bring in as many new customers as you want, but unless...
Vital Signs
Neglect Your Store's Signage at Your Own Risk Because a laundromat is a self-service business, there is the tendency among some owners to have a "build-it-and-they-will-wash" attitude toward their stores. In other words, the focus is primarily on the equipment offered...
Digital Marketing
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