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The Laundry Doctor
Top Targets
Originally posted - Jun 20, 2012 Drive around your marketplace. Most likely, there's a hair salon on seemingly every corner. And hair salons can become great commercial clients. Many salons work with large commercial laundries, due to the great number of dirty towels...
Profitable Pricing
Originally posted - Feb 08, 2012 I get frequent calls from laundry owners asking me how to accurately price their commercial accounts. And the first thing I point out to them is that commercial laundry is a slightly different animal than residential wash-dry-fold...
Better Commercial Laundering Through Chemistry
Originally posted - Jan 11, 2012 You've finally decided to diversify your laundry business and take on some commercial accounts. Great! But you must understand that there are some big differences between the residential wash-dry-fold laundry you may already be doing...
Wash With Wally
Wash with Wally: Calculating a Workable Retail Rent, Bidding on a Commercial Account and More…
My rent payment is killing me. Is there some type of calculation as to what percentage of gross the rent should be? Ideally, your rent should be between 15 percent and 25 percent of your gross volume. When you venture into that 25 percent range, have debt service on...
Wash with Wally: Commercial Ironing, Scented Detergents and More…
My wash-dry-fold and commercial laundry businesses are going very well and my attendants are busy all day. However, I recently landed a contract with a security company to do their shirts. This client wants the shirts washed and ironed. Unfortunately, I've been having...
Wash with Wally: Cleaning Your Catch Basin, Battling Mothball Odors and More…
We've owned our small laundry in northern Minnesota for just over a year now. Recently, I noticed a slight musty odor in our store, so I crawled into our laundry wash pit to clean it out. Not only did I find a bucket full of dirt, sand, hair and lint (along with a...
The Business Mind
Is It Time for an Attitude Adjustment?
How You View the World Has More to Do with the Success of Your Laundry Business Than You May Think "People may hear your words, but they feel your attitude" – John Maxwell, American author and speaker It's no secret that people are unique in many ways. This, of...
‘Good Enough’ Just Isn’t
When It Comes to Managing Your Laundry Business, Success Is In the Details If I had a dollar for every time I've heard a laundry owner say, "Heck, that's good enough," when referring to some specific aspect of his or her laundry business – rather than working just a...
Become a Show Off
Grab a Larger Share of Your Market Using Carefully Crafted Television Commercials During the last 15 years or so, I'll wager that I've written, directed and/or appeared in about 50 television commercials to advertise my self-service laundry business – or to help...
Viewpoint
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Digital Marketing
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