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The Laundry Doctor
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Wash With Wally
Wash with Wally: Wrinkle-Free Table Clothes
Originally posted - Jun 04, 2014 I service a commercial account that has just purchased some rather inexpensive, polyester table clothes that wrinkle when washed. Even the client admits that she bought an inferior product. We pretreat these items, wash them in warm...
Wash with Wally: Battling Smoke Odors
Originally posted - Dec 28, 2012 I have a wash-dry-fold customer who is a very heavy smoker. In the winter, it seems that the clothes he brings in are at their worst; even the plastic hamper he brings them in reeks of smoke. I have tried an odor-reducing fabric...
Wash with Wally: Tracking Loads for Pickup and Delivery
Originally posted - Mar 07, 2013 I'm trying to establish a pickup and delivery business, in addition to my drop-off laundry service. I recently picked up the business of a retirement home, which has about 60 residents. How do I segregate the laundry loads? In other...
The Business Mind
To ‘Coin’ a Phrase
Originally posted - Apr 25, 2014 The most popular and traditional way to keep up with information about one's specific business or profession is by simply reading information offered by knowledgeable individuals who also reside within, or are closely related to, that...
What’s In It for Me?
Originally posted - Jun 18, 2012 For the majority of small-business owners, many of the aspects of running their operations just come naturally. However, in most cases, writing technically correct advertising copy simply isn't one of them. In a nutshell, what I mean...
Go Public
Originally posted - Feb 27, 2013 "If I was down to my last dollar, I'd spend it on public relations." – Bill Gates If you asked 10 people to define public relations, you'd likely get 10 different answers. Within the broad scope of marketing, public relations is one of...
Viewpoint
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Digital Marketing
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