PlanetLaundry Podcast
America’s #1 Resource for Vended Laundry News & Info
PlanetLaundry is the official publication of CLA and is trusted by thousands of laundry professionals to deliver the latest news and industry-specific topics.

Blueprint for Success
The Key Elements of a Laundromat Business Plan “If you fail to plan, you’re planning to fail.” – Benjamin Franklin About 30 years ago when I was considering starting my first business, I met with my wife’s boss, who was a business owner, to get some advice. The first...

Reimagining the Laundromat Experience
Technology, Design, and a Strong Focus on the Customer Have Set a New Standard for Store Amenities It’s no secret that today’s successful laundromats are embracing customer-centric amenities that transform what was once a mundane chore into a convenient, even...

Engaged Employees, Happy Customers
Building a Positive Workplace Culture in Your Laundromat Since I started consulting in 2005, I’ve heard a common sentiment among business owners and executives: “I just want people who work.” And why wouldn’t a business owner want this? After all, human capital theory...
Headlines
Making an Impact
Dexter Laundry’s Mackenzie Swanson Discusses Trends, Challenges, and Opportunities for Women Professionals Mackenzie Swanson is a marketing specialist at Dexter Laundry, headquartered in Fairfield, Iowa, where she has been an employee-owner since 2019. In her role,...
Safety First, Last… Always
The Laundromat Owner’s Guide to Preventing Accidents, Protecting Your Business, and Controlling Your Insurance Costs As more and more entrepreneurs are discovering, running a laundromat can be a hugely rewarding business. But it also comes with its own set of risks...
Blueprint for Success
The Key Elements of a Laundromat Business Plan “If you fail to plan, you’re planning to fail.” – Benjamin Franklin About 30 years ago when I was considering starting my first business, I met with my wife’s boss, who was a business owner, to get some advice. The first...
EVI Industries to Acquire Haiges Machinery
EVI Industries Inc. has executed a definitive agreement to acquire Haiges Machinery Inc., a commercial laundry equipment distributor based in Huntley, Ill. This marks EVI’s first acquisition in the Midwest region of the United States. Haiges Machinery will operate...
CLA Appoints Member Engagement Manager
CLA, formerly the Coin Laundry Association, has named Suzanne Henn, CAE, to the newly created position of member engagement manager. In her new position, Henn is responsible for driving growth in membership, enhancing engagement of new and existing members, and...
GNA Adds to Sales Team
Girbau North America has named Aly Auchtung sales solutions associate. In her new role, Auchtung will nurture new construction leads and support special sales projects, while working closely with multiple departments to ensure customer satisfaction and success. Most...
Florida Distributors Donate Commercial Washer to Local Pet Rescue Organization
Laundry Owners Warehouse and The Laundry Shop – two laundry distributorships based in Ft. Lauderdale, Fla. – have partnered in support of Paws Fur Recovery, a pet rescue organization located in nearby Indiantown, Fla. The two companies donated a commercial LG washer...
Setomatic Systems-SpyderWash Steps Up Its Support of the Industry
Setomatic Systems-SpyderWash, a longtime champion of the industry, has teamed up with the CLA, the laundry association, to take its support to a new level. The company is part of a year-long sponsorship initiative that will have benefits for the entire industry....
Loads of Success
Splash ’Em Out’s Kelli Reed Discusses Her Leap into Laundry Entrepreneurship Kelli Reed is the owner of Splash ’Em Out Laundromats, headquartered in Lexington, Ky., where she operates nine laundromats and one commercial laundry operation. Kelli earned a degree in...
How to Market Your Amenities
Make Your Laundromat a Place People Love I recently renovated my house and faced a big challenge –furnishing it. I had the basics in mind but wanted everything to come together just right. So, I called a few furniture stores I liked, and one of them said something...
Aloha Laundry Life Acquired, Rebranded as kathy ireland Laundry
MainStreetChamber Holdings, a provider of intellectual property and brand licensing, recently acquired Dirty Laundry Solutions LLC, doing business as Aloha Laundry Life, and rebranded the company as kathy ireland Laundry. The company will focus on laundromat license...
Onnera Group Names New Head of Marketing
Onnera Group – an international business group providing equipment solutions worldwide, including laundry equipment – has appointed Dawn Nagle its marketing director in North America for the Fagor and Domus commercial laundry brands. With more than a decade of...
SPONSORED CONTENT
This Month's Issue
- Green is Good Business: Green Operations Increasingly Important to Feed Consumer Demand
- Women In Laundry: Lee Ann Geurts Loves a Challenge
- Store Profile: Kings Laundry Kicking it in Los Angeles
- Untapped Growth Opportunities
- And More…
THE LATEST ON LAUNDROMATS
Industry News
Eastern Funding Announces Texas Workshops
Eastern Funding will host the next two events in its Laundry Business Workshop series on April 9 and 10 in Houston and Dallas, respectively. The workshops are open to existing laundromat owners, new investors, and other industry participants, including equipment...
CleanCloud Unveils New Automated Marketing Tool for Laundry Owners
Laundromat point-of-sale system provider CleanCloud has introduced Automated Flows – a built-in marketing tool to help laundromat owners run targeted, multi-step campaigns without additional software costs. With Automated Flows, store owners can set up multi-step drip...
EVI Industries to Acquire Girbau North America
Girbau North America, a provider of commercial and industrial laundry solutions, has announced that it is being acquired by EVI Industries Inc., a publicly traded company dedicated to the commercial laundry industry across North America. GNA, formerly a subsidiary of...
Laundry Owners Warehouse Hosts Successful Trade Show
Laundry Owners Warehouse recently hosted a successful trade show at the company’s headquarters in Ft. Lauderdale, Fla. The event, which drew a strong turnout of laundromat owners and industry professionals, introduced the new X-Series line from Dexter Laundry. Dexter...
LaundryCares Partners with LaunderPay on Donation Initiative
The LaundryCares Foundation has teamed up with LaunderPay, an all-in-one laundry platform focused on payment acceptance and business management, to launch the “Points for Kindness” donation initiative. Within the LaunderPay platform, any merchant who activates his or...
FROM YOUR FAVORITE INDUSTRY EXPERTS
Columns
The Laundry Doctor

Spend Your Marketing Dollars Wisely
What Are You Getting in Return for Your Wash-Dry-Fold Promotional Budget? Business owners love to discuss and ruminate on what it costs to acquire a new customer. In the drycleaning world, the generally accepted figure is approximately $50 per customer. In the laundry...
The Business Mind

Vive La Différence
How to Use Diversity Marketing to Boost Sales and Grow Your Laundry Business For a long time, marketing efforts for companies big and small had one major common denominator. Essentially, they all targeted an older, white audience. Years ago, this strategy may have...
Wash With Wally

Wash with Wally: Removing Tough Smoke Odors
I have a wash-dry-fold customer who is a heavy smoker. In the summer, it seems that the clothes he brings in are at their worst; even the plastic hamper he brings them in reeks of cigarette smoke. I have tried an odor-reducing fabric softener from my laundry supplier,...
Viewpoint

What’s Your Secret Sauce?
In researching and writing the July cover story on the use of ozone in laundromats, one main theme kept popping up among everyone I spoke with – differentiation. Of course, some laundromat owners have been incorporating ozone into their operations for years. And,...
Digital Marketing

Get Ahead of the Game
Start Your Holiday Marketing Campaigns Early I remember the feeling vividly: the first day of school after a long summer break. The excitement of new school supplies, seeing friends again, and the anticipation of a fresh start. But there was always that moment when I...
Strategic Corporate Allies Program
Our Strategic Corporate Allies support CLA’s mission through advocacy, education, and innovation to strengthen the industry, advance our members’ businesses, and prepare the next generation of laundry professionals for the future.
Interested in becoming a Strategic Corporate Ally of CLA? Contact President & CEO, Brian Wallace via email at [email protected] or call (630) 491-0499.