PlanetLaundry Podcast
America’s #1 Resource for Vended Laundry News & Info
PlanetLaundry is the official publication of CLA and is trusted by thousands of laundry professionals to deliver the latest news and industry-specific topics.
Marketing Trends to Adopt in 2019
These Four Growing Technologies and Promotional Methods Deserve Your Attention The marketing industry is relentless, and it likes to think big. Every year, new technologies and marketing methods emerge that seek to make it easier for businesses like yours win new...
Protecting Your Assets
Critical Insurance Coverage and Considerations for Today’s Laundry Owners [This is the first in an ongoing series of articles covering business insurance issues for vended laundry owners.] Insurance. Ugh! Who really wants to think about it? After all,...
WDF
Take Your Wash-Dry-Fold Service to the Next Level As today’s society becomes more starved for time – and as markets for traditional vended laundry services grow increasingly competitive – the wash-dry-fold laundry business have been a consistent bright spot for many...
Headlines
Star Distributing Names Vice President of Sales
Star Distributing – headquartered in Nashville, Tenn. – has named John Herron vice president of sales. In his new position, Herron will be responsible for the company’s sales efforts within the vended laundry and OPL segments. He will serve operators in Tennessee,...
PlanetLaundry Podcast, Episode 12: Knowing Your Audience is the Key to a Strong Advertising Message
In this episode you will hear from PlanetLaundry columnist Stephen Bean in his series of articles “The Business Mind”. You can read the full story entitled “Knowing Your Audience is the Key to a Strong Advertising Message” in the October 2020 edition of the...
Girbau Mexico Names New General Manager
Girbau – headquartered in Vic, Spain – has appointed Ramiro Gordillo as general manager of the company’s subsidiary in Mexico. With this appointment, Girbau has strengthened its management team in Mexico to help drive its growth in the country and continue its...
Summit 2020: Literacy-Rich Spaces in Everyday Places
The LaundryCares Foundation, Too Small to Fail Host 3rd Annual LaundryCares Literacy Summit In mid-September, more than 870 laundromat owners, librarians, educators and philanthropists came together for the 3rd annual LaundryCares Literacy Summit, a three-day virtual...
CLA Survey: Coin Shortage Continues to Plague Laundromats
The Coin Laundry Association recently solicited store-owner input on the current coin shortage, in an effort to gauge the size and scope of its impact on the industry. Among those who responded to the association’s survey, 65 percent of the laundry operators admitted...
PlanetLaundry Podcast, Episode 11: Looking Forward by Looking Back
In this episode you will hear from Dennis Diaz, a digital marketing columnist for PlanetLaundry and owner of SPYNR, a digital marketing agency specializing in laundromats. You can read the full story entitled “Looking Forward by Looking Back” in the October 2020...
For Sale by Owner
A Step-by-Step Primer for Selling Your Laundromat – On Your Own After years of steady growth and with still ample time remaining on your lease, you’ve decided the time is right to sell your vended laundry business. Although it’s tempting to simply hire a business...
Superior Laundry Names Regional Sales Manager
Superior Laundry Equipment Co., headquartered in New York City, recently named Justin Tucci regional sales manager for the company’s newly acquired territory of southern New Jersey, eastern Pennsylvania, Delaware and select northern counties of Maryland. Tucci boasts...
CLA Offers New Healthcare Insurance Program
The Coin Laundry Association has teamed up with LIG Solutions – a division of Lighthouse Insurance Group – to offer CLA members, as well as their families and employees, access to exclusive healthcare insurance coverage. The offerings through this new agreement...
HappyNest Opens New Location in Greater Boston Area
Laundry pickup-and-delivery service HappyNest has expanded its operation into the greater Boston market. “HappyNest has been growing rapidly along the East Coast, but we have been pretty methodical in our search close to our home base in Rhode Island,” said HappyNest...
Shifting Expectations of ‘Laundry Day’
Drycleaners Raise Awareness of Wash-Dry-Fold Services One of the biggest potential opportunities for store owners offering full-service laundry programs in the current and post-COVID-19 world is – and will be – the heightened awareness of outsourced laundry. Much of...
GNA Partners with Commercial Laundries of West Florida
Girbau North America has partnered with Commercial Laundries of West Florida Inc., a full-service laundry equipment distributor in Tampa, Fla. As a result, Commercial Laundries now provides Continental Girbau vended laundry equipment and Express Laundry Center turnkey...
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This Month's Issue
- Get Clear to Keep it Clean: Find Focus to Maximize Your Marketing Efforts
- Women In Laundry: From the Washroom to the Boardroom
- Store Profile: Southern Suds Changing the Game
- Member Spotlight: Hutchinson Belt Drive Systems
- And More…
THE LATEST ON LAUNDROMATS
Industry News
No Changes to Commercial Washer Energy Standards
The Department of Energy has announced that it will propose no immediate changes to the current energy conservation standards for commercial clothes washers. This decision is consistent with – and thanks in part to – prior joint comments on the topic by the Coin...
HappyNest Signs New Partners in Connecticut
Laundry pickup-and-delivery service HappyNest has signed two laundromat partner agreements to service Hartford and Niantic, Conn. Super Spin Laundromat is providing HappyNest offerings in Hartford County, while Mainstreet Laundromat is serving the residents and...
Clean Rite, Laundromax to Donate Free Laundry Loads
On April 15 – which is National Laundry Day – the more than 70 Laundromax and Clean Rite Center laundromat locations across New York, Rhode Island, Massachusetts and Ohio each will give away one free laundry load to customers. Obtaining a free laundry load will be...
CLA Speaks Out Against California Microfiber Legislation
The Coin Laundry Association recently reached out to the California State Assembly regarding AB 1724, proposed legislation that would impact washing machines in that state. In a letter to the chair and vice chair of the state assembly, CLA President and CEO Brian...
Mint Continues to Encourage the Public to ‘Get Coins Moving’
The United States Mint continues to ask the public for its help in getting coins moving – through the use of exact change when making purchases or by turning them in for cash at coin-recycling kiosks. You also may be able to redeem coins for cash at financial...
FROM YOUR FAVORITE INDUSTRY EXPERTS
Columns
The Laundry Doctor
Community Service
Orginally posted - Jan 02, 2013 Your laundromat is a crucial part of the neighborhood in which it's located. And, as a small-business owner, you need to recognize this fact and do what you can to strengthen that bond with those within your community. Whenever I look...
The Business Mind
‘No Tears in the Writer, No Tears in the Reader’
Current Research into the Human Brain Has Begun to Explain How and Why Customers React to Marketing Messages in the Way They Do "As regarding advertising, you've got to say it in such a way that people will feel it in their gut, because if they don't feel it, nothing...
Wash With Wally
Wash with Wally: Vetting a Laundry Purchase, Eliminating Rinse Cycles and More…
The price of water in my area is ridiculously high and still rising. My washers are set to offer a pre-wash, a wash and three rinses. But I’m thinking of eliminating either the pre-wash or one of the rinse cycles. What do you think? My first thought would be to...
Viewpoint
The More People …. The More Dirty Clothes
"Demography is destiny." - William H. Frey, author of "Diversity Explosion: How New Racial Demographics are Re-making America" In the midst of the New Year's Eve hoopla, I came across a tweet in my Twitter timeline from the U.S. Census Bureau. The message exalted the...
Digital Marketing
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Strategic Corporate Allies Program
Our Strategic Corporate Allies support CLA’s mission through advocacy, education, and innovation to strengthen the industry, advance our members’ businesses, and prepare the next generation of laundry professionals for the future.
Interested in becoming a Strategic Corporate Ally of CLA? Contact President & CEO, Brian Wallace via email at [email protected] or call (630) 491-0499.
