Columns

The Laundry Doctor

Stain Removal: Back to Basics

Originally posted - Aug 27, 2014 I get calls from laundry owners every week, asking a number of questions about different ways to enhance their drop-off laundry businesses. However, the most common queries I receive revolve around stain removal. So, let's go back to...

Reaching the ‘Finish’ Line

Reaching the ‘Finish’ Line

Originally posted -Mar 01, 2013 There are several ways to bridge the gap between doing "traditional" wash-dry-fold at your store and taking it a step further to offer your customers a more finished laundry product. A lot of laundry owners have bridged that gap by...

The ‘Inn’ Crowd

Originally posted - Nov 16, 2012 One of the most profitable and high-volume commercial accounts a self-service laundry owner can acquire is a small hotel. Typically, such accounts are 20- to 45-room hotels that may or may not have their own laundry facilities – and...

Wash With Wally

The Business Mind

On Your Best (Financial) Behavior

How Understanding Behavioral Economics Can Help You Make Better Financial Decisions Have you ever heard of behavioral economics? If not, you have now! But what exactly is it? In a nutshell, behavioral economics can best be defined as how our individual psychology and...

Lessons Learned From Life’s Superstars

Here’s How to Apply Examples Set by Extraordinary Individuals to the Successful Operation of Your Laundry Business Over the decades during which I’ve been curiously roaming this planet, I have been indeed fortunate to have encountered and known some truly...

Marketing Your Laundry Across Generations

Create Winning Promotional Campaigns by Focusing on Your Specific Customer Base When developing their advertising, many self-service laundry owners often forget that they are attempting to attract customers from a generationally and culturally diversified America. And...

Viewpoint

Clean 2015 Attendance Tops Previous Show

Just two days into Clean 2015 in Atlanta, the laundry industry's biennial trade show has already surpassed the attendance figure of the 2013 event in New Orleans by approximately 5 percent. What's more, the Atlanta show's net square footage of 189,300 square feet is...

Digital Marketing

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