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The Laundry Doctor
Uniformity
Originally posted - Oct 06, 2014 Many laundry owners looking to add commercial work to their service menu often fail to consider a fairly simple and yet quite lucrative type of account – company uniforms. Yes, it's true that the large commercial cleaners have been...
On the Road Again
Originally posted - Nov 24, 2014 At a presentation on commercial accounts that I conducted for the Southern California Coin Laundry Association, one of the most popular questions from the audience was about pickup and delivery vehicles. When should you by a van? What...
Leather… Or Not?
Originally posted - Oct 25, 2013 If you offer a wash-dry-fold service, you will from time to time take in some leather garments. But don't be afraid of them. Leather cleaning is one of the easiest types of cleaning you can do, since most stains don't really soak into...
Wash With Wally
Wash with Wally: Powdered Detergent vs. Pods
Originally posted - Sep 23, 2014 We have a fairly large drop-off service at our laundry. Our customers have been happy with our consistency. For detergent, we use powdered Gain. Recently, Gain has come out with a pod-type product. We have contemplated switching to the...
Wash with Wally: Wrinkle-Free Table Clothes
Originally posted - Jun 04, 2014 I service a commercial account that has just purchased some rather inexpensive, polyester table clothes that wrinkle when washed. Even the client admits that she bought an inferior product. We pretreat these items, wash them in warm...
Wash with Wally: Battling Smoke Odors
Originally posted - Dec 28, 2012 I have a wash-dry-fold customer who is a very heavy smoker. In the winter, it seems that the clothes he brings in are at their worst; even the plastic hamper he brings them in reeks of smoke. I have tried an odor-reducing fabric...
The Business Mind
To ‘Coin’ a Phrase
Originally posted - Apr 25, 2014 The most popular and traditional way to keep up with information about one's specific business or profession is by simply reading information offered by knowledgeable individuals who also reside within, or are closely related to, that...
What’s In It for Me?
Originally posted - Jun 18, 2012 For the majority of small-business owners, many of the aspects of running their operations just come naturally. However, in most cases, writing technically correct advertising copy simply isn't one of them. In a nutshell, what I mean...
Go Public
Originally posted - Feb 27, 2013 "If I was down to my last dollar, I'd spend it on public relations." – Bill Gates If you asked 10 people to define public relations, you'd likely get 10 different answers. Within the broad scope of marketing, public relations is one of...