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The Laundry Doctor
Playing ‘Tag’ with Wash-Dry-Fold Business
Originally posted - Jun 25, 2013 As your wash-dry-fold business grows from doing just a few loads at a time to handling several loads simultaneously, one of the biggest challenges you'll face is simply keeping track of all the orders that come in. It's critical to...
Community Service
Orginally posted - Jan 02, 2013 Your laundromat is a crucial part of the neighborhood in which it's located. And, as a small-business owner, you need to recognize this fact and do what you can to strengthen that bond with those within your community. Whenever I look...
Warming Up to Cold Calls
Originally posted - May 04, 2012 If you're serious about growing the commercial accounts segment of your laundry business, you can't avoid it - eventually, you're going to have to make cold calls on potential clients. Some laundry owners have their drivers handle...
Wash With Wally
Wash with Wally: Cloth Napkins, Throw Rugs and More…
I have a commercial client who wants my store to take over the cloth napkin laundry service for his Italian restaurant. I’m not sure what is required to perform a quality service for this specific account. The napkins are red and often will have oil and other food...
Wash with Wally: How to Offset Rising Business Expenses
The laundry industry in our area has been hit with a lot of additional expenses, including a hike in the minimum wage. What should I do? Decrease the water levels in my washers? Cut the time or temperature on my dryers? Raise my vend prices? What’s your opinion?...
Wash with Wally: Oil-Based vs. Water-Based Stains, Uniform Rental and More…
Is there a way of determining whether a stain is oil-based or water-based before I launder the garment? The only way you can determine that is by laundering both types of stains year after year. Visually, there is no way to tell the difference. Some water-based stains...
The Business Mind
Marketing Your Laundry Across Generations
Create Winning Promotional Campaigns by Focusing on Your Specific Customer Base When developing their advertising, many self-service laundry owners often forget that they are attempting to attract customers from a generationally and culturally diversified America. And...
‘Dig Your Well Before You’re Thirsty’
And Five Other Useful Observations on Life and the Laundry Business As I have mentioned before, I am continually intrigued by what thoughtful, introspective and accomplished individuals from all avenues of life have to say. As a result, I continue to collect their...
The Power of Optimism
11 Strategic Steps for Developing a More Positive Outlook on Life and Business Permit me to set the stage for this article with a fascinating true story… The winters in Michigan can be frigid – and the winter of 1994 was no exception. As a result, Dale...
Viewpoint
Clean 2015: Wash-Dry-Fold, Commercial Accounts Dominate the Show’s Third Day
With more and more self-service laundry owners looking to grow their businesses through the addition of wash-dry-fold services and commercial accounts work, the Coin Laundry Association – on the third day of Clean 2015 in Atlanta – dedicated the entire morning's...
Online Marketing, Employee Management Lead Off Clean 2015’s Second Day
The Coin Laundry Association kicked off Day Two of Clean 2015 in Atlanta with a couple of educational sessions covering topics critical to the vast majority of today's self-service laundry owners, if not all small-business operators – (1) leveraging the many business...
Clean 2015 Attendance Tops Previous Show
Just two days into Clean 2015 in Atlanta, the laundry industry's biennial trade show has already surpassed the attendance figure of the 2013 event in New Orleans by approximately 5 percent. What's more, the Atlanta show's net square footage of 189,300 square feet is...
Digital Marketing
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