Columns

The Laundry Doctor

Community Service

Orginally posted - Jan 02, 2013 Your laundromat is a crucial part of the neighborhood in which it's located. And, as a small-business owner, you need to recognize this fact and do what you can to strengthen that bond with those within your community. Whenever I look...

Warming Up to Cold Calls

Originally posted - May 04, 2012 If you're serious about growing the commercial accounts segment of your laundry business, you can't avoid it - eventually, you're going to have to make cold calls on potential clients. Some laundry owners have their drivers handle...

Wash With Wally

The Business Mind

Down to a Science

Five Research Findings That Can Jumpstart Your Marketing Strategy As small-business owners, you most likely write your own advertising. And, if you have no formal training or experience in copywriting, I'm willing to wager that you use what is referred to as a...

On Your Best (Financial) Behavior

How Understanding Behavioral Economics Can Help You Make Better Financial Decisions Have you ever heard of behavioral economics? If not, you have now! But what exactly is it? In a nutshell, behavioral economics can best be defined as how our individual psychology and...

Lessons Learned From Life’s Superstars

Here’s How to Apply Examples Set by Extraordinary Individuals to the Successful Operation of Your Laundry Business Over the decades during which I’ve been curiously roaming this planet, I have been indeed fortunate to have encountered and known some truly...

Viewpoint

Clean 2015 Attendance Tops Previous Show

Just two days into Clean 2015 in Atlanta, the laundry industry's biennial trade show has already surpassed the attendance figure of the 2013 event in New Orleans by approximately 5 percent. What's more, the Atlanta show's net square footage of 189,300 square feet is...

Tech Talk: Streamlining Operations Through Technology

The first day of Clean 2015 in Atlanta wrapped up with a standing-room-only presentation by Brian Henderson, who serves as operations manager for Liberty Laundries, his family's three-store chain based in Tulsa, Okla. This packed educational session was held in the...

Digital Marketing

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