Columns

The Laundry Doctor

When ‘App-ortunity’ Strikes…

Consumer Awareness of On-Demand, App-Based Laundry Services is Growing – And That May Change the Game for Many Operators Early last year, this magazine published an in-depth cover story examining the on-demand home delivery and locker-based drop-off models that were...

The Ozone Revolution

If You Haven't Thought About Adding Ozone Injection to Your Laundry Operation, Now Is the Time to Start Considering It I was in my office at my store recently when one of my attendants came in and told me there was someone there who wanted to speak with me. As it...

Finding Your Comforter Zone

The Finer Points of Washing, Drying and Processing Comforters For the next few months, my store will be inundated with customers bringing us their comforters to wash. Comforter cleaning has grown to become a sizable segment of my operation, and it can be a hugely...

Wash With Wally

The Business Mind

Did You Hear the One About… ?

Here Are Three Examples of the Many Business Lessons That Can Be Derived From Everyday Humor Over the years, I’ve noticed that instructional philosophies on life and business are very often hidden within humor and jokes – and these “lessons” (as well as the...

Fine-Tune Your Message

Five Psychological Insights That Can Help You Dramatically Improve Your Advertising and Marketing "Before you can have a share of market, you must have a share of mind” – Leo Burnett, advertising pioneer Warning: This article will encourage you to want to "disturb the...