Columns
The Laundry Doctor
Warming Up to Cold Calls
Originally posted - May 04, 2012 If you're serious about growing the commercial accounts segment of your laundry business, you can't avoid it - eventually, you're going to have to make cold calls on potential clients. Some laundry owners have their drivers handle...
Reflecting on Injecting
Originally posted - Feb 10, 2014 In past columns, we've discussed all of the different types of products and chemicals than can be used to successfully handle heavy-duty commercial accounts, as well as to service some of the more challenging wash-dry-fold orders. With...
The Doctor Will See You Now….
Originally posted - Nov 04, 2014 Since I've been writing this column, I get inundated with questions from readers looking for advice on stain removal and garment care, as well as just the basic business of doing drop-off and commercial laundry. So, this month, I...
Wash With Wally
Wash with Wally: Fighting Oil Stains, Operating a Delivery Service and More…
On occasion, I will receive drop-off laundry that has one or two pieces with oil stains. Is there anything available at the local supermarket or hardware store that I can use to remove these stains? If so, what is it, and how do you use it? There are a few products...
Wash with Wally: Cleaning Leather Gloves, Keeping Stainless Steel Washers Shiny and More…
I've landed a commercial account with the local sewer and water department, washing their leather gloves. But I am having trouble getting the gloves soft and pliable. I also could use some tips on how to remove all of the dirt, grime and grease on them. I would...
Wash with Wally: Removing Food Oil Stains, Dealing with Smoke Odors and More…
I have a great drop-off laundry business. Up until recently, I had no problems with stain removal. However, last month, I picked up a restaurant account and now wash a great deal of their linen. My problem is that I can't seem to remove the food oil stains from the...
The Business Mind
Back to School
Strengthen Your Business by Earning Your Ph.D. in ‘Laundrology' I recently got the idea to add a new category to the long list of scientific "-ology" subjects that exist in our world today. I've decided to create a brand new discipline and call it "laundrology," which...
What If…?
Four Common Questions That Keep First-Time Laundry Owners Up at Night First-time laundry owners are an interesting group. Based on my 30 years of experience as a distributor working with many of them, the typical rookie operator is overflowing with nervous enthusiasm...
The 7 Qualities of a Profitable Marketer
Boost Your Laundry Business by Developing These Critical Skills Marketing is every laundry owner's link to the outside world. It's how you persuasively encourage people to repeatedly purchase your products and services. Conceptually, it's just that simple. However, it...
Viewpoint
Vital Signs
Neglect Your Store's Signage at Your Own Risk Because a laundromat is a self-service business, there is the tendency among some owners to have a "build-it-and-they-will-wash" attitude toward their stores. In other words, the focus is primarily on the equipment offered...
A New Beginning
Originally posted - Jan 27, 2014 After years of unclogging other people's pipes as a licensed master plumber, Florida's Willy Gibson turned his attention to a completely different type of pipe, as the co-owner - along with his wife Margie - of a Pensacola-based smoke...
Digital Marketing
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