Columns
The Laundry Doctor
Risky Business
Unless You Regularly Tackle Tough Commercial Laundry Stains, Chlorine Bleach Most Likely is an Unnecessary Risk to Your Wash-Dry-Fold Service I recently received a phone call from a CLA member who had just ruined a wash-dry-fold order. As it turned out, one of her...
Risky Business
Although Biohazard Laundry Poses Some Obvious Challenges, With the Proper Procedures in Place, It Can Become a Profitable Segment of Your Full-Service Laundry Operation One of the biggest decisions you’ll need to make with regard to your wash-dry-fold and...
Two for One
The Doctor Tackles a Couple of Common Laundry Questions Recently, a number of self-service laundry owners have asked me about two specific topics related to their businesses. As a result, I thought I would address each issue in this month's column. One of the topics...
Wash With Wally
Wash with Wally: Pricing Your Delivery Service, Installing an HVAC System, More…
I want to advertise my drop-off wash-dry-fold service, as well as the pickup-and-delivery option I offer with this full-service product. I currently charge an extra $10 for pickup and delivery, and this seems to be turning away some potential business. Should I change...
Wash with Wally: Conserving Water, Adjusting Business Hours and More….
My water and sewer costs are going through the roof. In addition to purchasing new, more energy-efficient equipment, what are some other actions I can take to better conserve water? One of the biggest water wasters in a self-service laundry can be a malfunctioning...
Wash with Wally: Removing Sunscreen Stains
I recently had a wash-dry-fold customer bring in several shirts with a distinct rosy stain around the necklines and down the fronts. We’ve determined that the stains were caused by sunscreen. All efforts to remove the stains have failed. Do you have a suggestion for...
The Business Mind
The Art of Self-Discipline
Master These Five Key Aspects of Your Entrepreneurial Life As once noted by a brilliant psychiatrist, “life is difficult – but once we realize it is so and accept that fact – it becomes much easier because we don’t expect otherwise.” What’s more, our most common,...
Making Your Advertising Stand Out
Being Intuitive, Innovative and Truthful Will Help Your Ads Cut Through All of Today’s Promotional Clutter The amount of advertising that bombards us these days is astronomical. All of us are constantly deluged with promotional messages – on our computers, on our...
Going Beyond ‘Average’
Here’s How to Separate Your Laundry Business from the Other Stores in Your Marketplace Of all the endeavors that people participate in, very few of their performances can realistically be described as “iconic.” That’s true in sports, business, professions, and tens of...
Viewpoint
Wi-Fi? Why Not?
As soon as the technology became available, we began offering Wi-Fi access in all of our laundry locations. And, as pricing within the marketplace has become more attractive, we have proportionally increased the speed of our Wi-Fi to accommodate the greatly increased...
Never Neglect Your Lease
Your lease can make or break your business, and that is especially true in the case of a laundromat. This is because, in most cases, a laundry business will last only as long as its lease.Leases are complicated, legalese-laden documents – typically at least 10 or more...
Continuing to Do Well by Doing Good
Thank you for the continuing privilege of serving you as the chair of the Coin Laundry Association's Board of Directors. Here we are at mid-year - our financial results for the first two quarters are in... and summer is upon us. The reports are in from Minding Your...
Digital Marketing
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