Columns
The Laundry Doctor
Finding Your Comforter Zone
The Finer Points of Washing, Drying and Processing Comforters For the next few months, my store will be inundated with customers bringing us their comforters to wash. Comforter cleaning has grown to become a sizable segment of my operation, and it can be a hugely...
Into the Mix
To Co-Mingle Wash-Dry-Fold Loads or Not? With Today's Larger Equipment, That Question Very Likely is Moot The key to a successful wash-dry-fold service is doing a better job than your customers can do for themselves. And, in past columns, we've discussed various ways...
Coupon Clippers Just Don’t Cut It
Coupon Discount Offers Are the Wrong Way to Try to Build Your Wash-Dry-Fold Business I don't know how many times I've been bombarded by salespeople representing Groupon or some other online coupon service, trying to cut into my wash-dry-fold revenue. In fact, I've...
Wash With Wally
Wash with Wally: Tackling Dirty Football Uniforms
I own a self-service laundry, and one of my clients is our local high school. We wash the football team’s uniforms during the season. We’re located in “red dirt country,” which presents its own challenges when it comes to getting those uniforms clean. However, last...
Wash with Wally: Saving on Utilities, Adding Wash-Dry-Fold, More…
I own a small self-service laundry, and I’ve recently been considering adding to drop-off wash-dry-fold service to my business. Are those types of services profitable, or will I just be wasting my time and money? Yes, wash-dry-fold services can be extremely...
Wash-Dry-Fold: Neutralizing pH Levels
I do a lot of drop-off laundry at my store. In the past, you’ve suggested using a built detergent for heavily stained and/or oily items. I took your advice, and the wash-dry-fold garments are definitely getting clean – but some of them are coming out stiff and...
The Business Mind
Spread Your Wings – And Don’t Look Back
It May Be Time to Give Your Vended Laundry Operation a Reboot “There ain’t no future living in the past" – George “Sparky" Anderson, former Major League Baseball manager Human organisms come equipped with memories for a good reason. One is to retain things learned,...
Let’s Get Creative
Strengthen Every Aspect of Your Laundry Business by Building Your Creativity “You can’t use up creativity. The more you use, the more you have." – Maya Angelou, American poet Where would we be without creativity? The answer very likely is some version of “nowhere."...
Head ‘Em off at the Pass
Use Preemptive Marketing to Outshine Even Your Toughest Competition Are you are sitting down? I hope so, because what I am about to relay to you may be the single most amazingly powerful marketing technique anyone could ever use. Yet… I have never seen it done in the...
Viewpoint
Retooling: The Gateway to a Stronger Industry
For the past year or so, I’ve been traveling the country giving presentations on how to become a better, more successful laundry operator. I’ve been talking to store owners, distributors… basically, anyone who will listen. I’ve gone to Coin Laundry Association events,...
Reimagining Our Future Potential
Welcome to 2017! I’m honored to be serving as your Chairman of the Board for what I envision will be a historic year for the Coin Laundry Association. For the first time, we are embarking on a comprehensive process to reimagine the future potential of our trade...
Thoughts on 2016 and Beyond
As 2016 comes to an end, I’d like to extend my thanks to everyone involved with the Coin Laundry Association for the hard work they do every day and the contributions they’ve made – and continue to make – to strengthen and improve our industry....
Digital Marketing
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