Columns

The Laundry Doctor

Warming Up to Cold Calls

Originally posted - May 04, 2012 If you're serious about growing the commercial accounts segment of your laundry business, you can't avoid it - eventually, you're going to have to make cold calls on potential clients. Some laundry owners have their drivers handle...

Reflecting on Injecting

Originally posted - Feb 10, 2014 In past columns, we've discussed all of the different types of products and chemicals than can be used to successfully handle heavy-duty commercial accounts, as well as to service some of the more challenging wash-dry-fold orders. With...

The Doctor Will See You Now….

Originally posted - Nov 04, 2014 Since I've been writing this column, I get inundated with questions from readers looking for advice on stain removal and garment care, as well as just the basic business of doing drop-off and commercial laundry. So, this month, I...

Wash With Wally

Wash with Wally: Sanitizing Medical Laundry

I just landed a commercial account where I will be required to launder rags used to clean medical equipment. However, I'm unsure as to the specific water temperature needed to completely clean and sanitize these items. I heard somewhere that 140-degree water was...

The Business Mind

Going Off-Script

How to Raise Your Laundry Business Above and Beyond the CompetitionYou might assume – understandably so – that most customers select a specific laundry based essentially upon location, vend prices and hours of operation. But that just isn't so.Let me explain...

Down to a Science

Five Research Findings That Can Jumpstart Your Marketing Strategy As small-business owners, you most likely write your own advertising. And, if you have no formal training or experience in copywriting, I'm willing to wager that you use what is referred to as a...

Viewpoint

Mid-Year Report Card

I hope the first half of 2015 has been successful for you and your businesses. Recent surveys and economic indicators are all showing positive results, and it looks to stay that way for some time to come. In addition, the Coin Laundry Association accomplished some...

Avoiding Surprises

Running a small business is far from an exact science. And operating a self-service laundry – with all of the market-by-market idiosyncrasies this entails – at times can be even less of a sure thing. With PlanetLaundry's cover story in May focusing on industry myths...

Clean 2015: Basic Training – Coin Laundry Style

In addition to veteran laundry owners looking to stay one step ahead with regard to the latest trends and technology, the Clean Show has always served as a starting point for potential investors doing their due diligence. However, as the economy improves and with a...

Digital Marketing

No Results Found

The page you requested could not be found. Try refining your search, or use the navigation above to locate the post.