Columns
The Laundry Doctor
Shifting Expectations of ‘Laundry Day’
Drycleaners Raise Awareness of Wash-Dry-Fold Services One of the biggest potential opportunities for store owners offering full-service laundry programs in the current and post-COVID-19 world is – and will be – the heightened awareness of outsourced laundry. Much of...
Who’s Servicing Your Wash-Dry-Fold Customers?
A Look at the Pros and Cons of Utilizing Independent Contractors vs. Laundromat Employees With the outbreak of COVID-19, I’ve recently received quite a few questions from laundry owners about wash-dry-fold services. The wash-dry-fold business has not fallen off during...
Planning for a New Normal
Key Considerations for Laundry Owners in the Post-COVID-19 World These days, I find myself spending a good chunk of my time thinking about my laundry business – not necessarily about what to do with my PPP stimulus money or how to run my operation in the middle of...
Wash With Wally
Wash with Wally: Cleaning Ceramic Tile
I have 5,000 square feet of ceramic tile in my laundromat. It has a non-slip surface that is hard to clean. What is an effective, inexpensive way to clean it without adding more soap and leaving streaks? Most ceramic floors should be cleaned with an acid-based...
Wash with Wally: Safe Bleaching, Cleaning Lint Screens, More…
I offer a wash-dry-fold service at my laundromat, and I was wondering if there is any product we could use in place of chlorine bleach. The problem we occasionally run into is that my attendants will mistakenly use the chlorine bleach on colored garments, which will...
Wash with Wally: Removing Wine Stains, Washing Silk Shirts, More…
My wash-dry-fold service recently has received a number of garments with wine stains. We’ve done a decent job of getting out most of the stains, but not all of them. Do you have any suggestions to help us tackle any wine stains we may encounter in the future? Wine is...
The Business Mind
Anger Management
Seven Psychologically Sound Ways to Deal with Angry, Irate or Emotionally Difficult Customers Every laundromat owner is going to come face to face with angry, difficult or emotionally challenging customers from time to time. After all, you can’t please everyone....
Inflection Points: Preventive Maintenance for Your Laundromat
Quiet Reflection on the Future Path of Your Business May Be the Most Important Time You Spend All Week “Inflections points” are those moments in your life where events and decisions conspire to take you in a different direction, thus altering the course of at least...
Are You a Quitter?
The Key to Success is Knowing When to Quit – And When to Hang On “Never, never, never give up.” – U.K. Prime Minister Winston Churchill, on October 29, 1941, as World War II raged through Europe Winston Churchill was a strong believer that persistence is everything...
Viewpoint
Don’t Stop Now!
Congratulations! Your laundromat survived 2020 and the first half of 2021 – a time during which an incredible number of brick-and-mortar retail businesses in the U.S. failed and simply disappeared. For all owners, the past year and a half has been historically...
Who’s Minding the Store?
Businesses all across the United States are desperate for workers these days. The numbers don’t lie. In late April, the Labor Department reported a record 9.3 million job openings. “The worker shortage is real – and it’s getting worse by the day,” commented Chamber of...
Let’s Go to the Phones…
“Who you gonna call?” – Ray Parker, Jr. (Ghostbusters) The pandemic’s challenges have been well-documented within these pages. Given the Coin Laundry Association’s efforts to assure laundromats be deemed essential and open – along with your extraordinary work to...
Digital Marketing
Tips for Social Media Success
When it comes to social media marketing, businesses often face a difficult decision: what type of content should they post – be it on Facebook, Instagram or somewhere else? The answer isn’t always clear-cut, as different platforms have different audiences and...
Online ‘Stain Removal’
How to Effectively Manage Your Business’ Digital Reputation When you Google your business, what do you see? I’d hope that you’d be viewing your brand at the top of the heap – complete with pages full of five-star reviews, links to helpful content and a sterling online...
Building Your Laundry’s Website: A New Perspective
Make Your Site Relevant to Everyone Involved – Employees and Customers Alike People create nearly 252,000 new websites every single day, and the internet is exploding with new content every minute. Although this may be exciting for consumers, it poses a unique...